August 8, 1999


Govt Unit To Control Flow of US News



Filed at 12:17 p.m. EDT


By The Associated Press
WASHINGTON (AP) -- The Clinton administration, dismayed by the success of
anti-American propaganda worldwide, is striking back with an information
offensive of its own: a State Department unit that will control the flow of
government news overseas, especially during crises.

The new International Public Information group, or IPI, will coordinate the
dissemination of news from the State Department, Pentagon and other U.S.
agencies.

``What this is intended to do is organize the instruments of the federal
government to be able to support the public diplomacy, military engagements
and economic initiatives that we have overseas,'' said David Leavy,
spokesman for the White House's National Security Council.

In the recent Kosovo war, the Pentagon, State Department and White House
poured out information each day but no single agency tried to assemble it so
that the United States spoke with a coordinated message overseas.

The group came about partly in response to the spread of unflattering or
erroneous information about the United States received abroad via electronic
mail, the Internet, cellular telephones and other communications advances.

In many respects, the new information group is a smaller, less structured
successor to the independent U.S. Information Agency, which the State
Department will absorb in October.

A new office of undersecretary of state for public diplomacy will run the
IPI. The current USIA director, Evelyn Lieberman, has been nominated for the
job.

President Clinton signed a directive April 30, in the thick of the Kosovo
war, that set out plans for IPI, although the White House did not formally
announce the group's existence or role.

An unclassified mission statement obtained by The Associated Press described
IPI's role:

``Effective use of our nation's highly developed communications and
information capabilities to address misinformation and incitement, mitigate
inter-ethnic conflict, promote independent media organizations and the free
flow of information, and support democratic participation will advance our
interests and is a critical foreign policy objective,'' the document said.

Joan Mower, director of Latin American and African programs for the Freedom
Forum, said she worries the coordinated effort may filter information that
should be broadly available to foreign reporters.

``My feeling is that the more information is out there, the better,'' she
said.

The IPI will hold its first formal meeting this fall, said a government
official involved in the process. Clinton's directive orders officials at
the Pentagon, FBI, CIA and the departments of State, Commerce and Treasury
to organize the group.

Regular members will be senior diplomats and others in foreign policy or
national security jobs in Washington, according to the official, who spoke
on condition of anonymity.

The rationale for IPI dates at least to the confusion and bad press
surrounding U.S. intervention in Haiti in 1994-1995, but Kosovo is the best
recent example of how the United States needs to fight a propaganda war in
concert with military strikes, officials said.

``President (Slobodan) Milosevic has an extensive propaganda machine,''
Leavy said. ``We've worked very hard to try to counteract that propaganda
machine, and make sure the people in Serbia and in Kosovo have access to
their own news -- that they can make their own independent judgments.''

Anti-American sentiment ran high during the 78-day air war, even among
Yugoslavs who did not support the Yugoslav president. Many Europeans also
were leery of the airstrikes, seen as a U.S. enterprise, and reluctant to
level hefty military power against a modern European capital.

The air war that ended in June also produced one of the worst diplomatic and
public relations disasters in recent memory when a U.S. plane mistakenly
bombed the Chinese Embassy in Belgrade on May 7, killing three Chinese
journalists.

Outraged mobs rushed the American Embassy in Beijing, trapping
then-Ambassador James Sasser inside for a time. It was days before the
United States could get its official apology before the Chinese people at
large, and the U.S. explanation was greeted with disdain by both the Chinese
government and the rock-throwing street mobs.

The Communist Party's flagship newspaper, the People's Daily, called the war
and the embassy bombing ``a great step in the United States' strategy to
dominate the world.''




Reply via email to