THE AGE
http://www.theage.com.au/daily/990719/news/specials/news4.html
July 19, 1999

The opinion business

 ROBERT MANNE

 IT IS an illusion to believe the present John
 Laws case - where bankers were willing to pay
 a talkback radio host a secret $1.2million to
 spruik on their behalf - is the only kind of case
 where corporate money has been used in
 Australia to influence the shape of opinion on
 matters of public concern.

 In the early 1980s significant parts of business
 in this country made a far less sinister but far
 more important decision - to invest considerable
 sums in neo-liberal think tanks such as the
 Institute of Public Affairs in Melbourne and the
 Centre for Independent Studies in Sydney. The
 purpose of this corporate funding was to use
 their intellectual prestige to assist in the
 economic transformation of Australia, in the
 destruction of the traditionally protectionist,
 interventionist and regulatory state.

 From the first this intense business interest in
 public-opinion formation in Australia, which I
 experienced personally during my unwelcome
 dissent from economic-rationalist orthodoxy as
 editor of Quadrant, made me uneasy from a
 democratic point of view. No doubt the miners
 and the bankers who sank resources into the
 neo-liberal think tanks were genuinely
 convinced that the changes they advocated -
 the end of tariffs, lower corporate taxes,
 weakened trade union power - would benefit
 the Australian economy. No doubt, however,
 they also believed that such changes would
 improve their bottom lines.

 In the 1980s, within the world of big business,
 the distinction between the national interest and
 corporate self-interest became hopelessly
 confused. Moreover, by observing some of my
 acquaintances, who made new careers within
 these think tanks, certain potential conflicts of
 interest - in the new marriage of thought and
 money - became clear at least to me.

 In the late 1980s, Gerard Henderson, now a
 weekly columnist on this page, left his job as
 adviser to the Leader of the Opposition, John
 Howard, and set out upon a new career as
 columnist at The Australian and as director of
 the Institute of Public Affairs in NSW, soon to
 be reborn as the influential Sydney Institute.

 The late 1980s were the last years of cowboy
 capitalism in Australia. The great opponent of
 the cowboys was Henry Bosch, chairman of
 the National Companies and Securities
 Commission. The legal struggles between
 Bosch and the cowboys became serious
 business indeed.

 In 1988 and 1989, in his role as columnist,
 Gerard Henderson embarked on a personal
 anti-Bosch crusade. Time and again he accused
 Bosch of being a ``media groupie'', of
 conducing ''trials by media'' and of having an
 insufficient grasp of the rule of law. Against the
 bureaucratic state power wielded by Bosch,
 individuals were ``virtually powerless''.

 Which individuals did Henderson have in mind?
 In a column of 24 October 1988, the individual
 whose cause he defended was one of the
 businessmen Bosch was at the time
 investigating, Larry Adler of FAI Insurance.
 Adler's solicitors had complained about an
 NCSC media release. With ``enormous
 arrogance'' Bosch had refused to respond. The
 dispute between Bosch and Adler over this
 media release seemed to Henderson a matter of
 ``utmost importance''.

 In a column a little over a year later, Henderson
 turned to the defence of another virtually
 powerless individual - Christopher Skase. In a
 radio interview Bosch had described the
 practice of company directors paying
 themselves vast sums without reference to their
 shareholders as ``probably unethical and
 probably illegal''. Henderson commented thus:
 ``As a youth, I studied law and learnt very early
 on how to distinguish between British justice
 and rough justice.'' Bosch had created an
 entirely ``new form of legal process''.

 ``Bosch justice'' had the capacity to inflict on
 Skase's company, Qintex, very considerable
 harm.

 In 1988 and 1989 Henderson wore two hats -
 as an independent intellectual writing an opinion
 column and as a director of a new think tank
 seeking considerable corporate support. I have
 no idea which corporations supported the
 Sydney Institute in its early days. Henderson's
 anti-Bosch campaign, however, highlighted for
 me the potential for conflicts of interest in a
 regime where donations to think tanks did not
 have to be disclosed.

 So, in a different way, did the case of another
 old acquaintance, Ron Brunton. In 1981,
 Brunton, an anthropologist, left Macquarie
 University to fashion for himself a new
 think-tank career. For most of the 1990s he has
 been director of indigenous affairs at the IPA.
 In this post he has both wielded considerable
 influence and displayed considerable courage as
 the bete noire of most academic anthropologists
 in the field of Aboriginal affairs.

 Since the late 1980s support for Aboriginal land
 claims, interest in Aboriginal spirituality and
 shame at the injustices meted out to Aborigines
 has been at its most intense. It has been
 Brunton's role to mount sceptical
 counter-arguments concerning every famous
 case - Coronation Hill, Mabo, Hindmarsh
 Bridge, Deaths in Custody, Stolen Generations
 - where this interest in Aboriginal spirituality or
 sympathy over injustice is expressed in the
 political or legal sphere.

 There are no grounds for doubting the
 professional integrity of Brunton's work.
 However, it cannot have escaped even his
 attention that his employers at the IPA and their
 backers did not engage him as a consultant
 because of an academic interest in
 anthropology, but because they believed that
 while an excessively pro-Aboriginal opinion
 existed, the mining interest in particular and the
 national economic interest in general would be
 harmed.

 Does anyone really believe that if Brunton
 began to write reports which coincided with
 left-liberal sentiment concerning Aborigines that
 his work would retain its value for the IPA?

 Certain conclusions follow from what I have
 said. The question of potential conflicts of
 interest between corporate sponsorship and
 opinion formation, highlighted by the John
 Laws case, cannot be limited to commercial
 radio. An obligation for public disclosure of
 corporate sponsorship ought to be extended to
 all media outlets and all public affairs institutes
 whose purpose is to shape the way we think.
 And those interested in the health of public
 debate should fight like tigers to support the
 ABC, the institution which brought the Laws
 case to public attention, whose independence
 remains unquestioned.

 Robert Manne is associate professor of politics
 at La Trobe University.E-mail:
 [EMAIL PROTECTED]



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