`Watchmen' Busts Out on Opening Day

by Brandon Gray

Billy Crudup in Watchmen
 
 
 
March 7, 2009

In its full opening day, Watchmen pulled in an estimated $25.1 million on 
approximately 7,500 screens at 3,611 theaters, including an estimated $4.55 
million from its first midnight shows. That ranks as the eighth-highest 
grossing opening day for a superhero movie and 32nd among all movies. Adjusted 
for ticket price inflation, other comic book adaptations rate higher opening 
days, including the first X-Men and Hulk pictures, but Watchmen's first day 
wasn't far off from the first weekends of previous Alan Moore adaptations V for 
Vendetta and The League of Extraordinary Gentlemen.

Among R-rated movies, Watchmen's opening day was fifth behind The Matrix 
Reloaded, 300, Sex and the City and The Passion of the Christ. 300, the 
previous picture from Watchmen director Zack Snyder and the one referenced 
prominently in Watchmen's advertising campaign, raked in $28.1 million in its 
opening day on around 4,800 screens at 3,103 sites. That picture was released 
in early March 2007 and holds the overall March record for opening weekend 
($70.9 million).

Much further down the Friday box office chart, Jonas Brothers: The 3D Concert 
Experience had a steeper Friday-to-Friday drop than Hannah Montana/Miley Cyrus: 
Best of Both Worlds Concert Tour did last year. Jonas Brothers plunged around 
83 percent to an estimated $850,000, compared to Hannah Montana's 67 percent 
slide. The Jonas total is at less than $15 million in eight days, while Hannah 
had grossed more than three times as much at the same point.

Meanwhile, Tyler Perry's Madea Goes to Jail landed in second with over $2.5 
million, followed by Taken with over $2.3 million. Both Taken and Paul Blart: 
Mall Cop continued to demonstrate longevity: each had drops of about 20 percent 
Friday-to-Friday. Slumdog Millionaire slipped 40 percent to over $1.9 million, 
while He's Just Not That Into You rounded out the Top Five with more than $1.3 
million.

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