Concluding Reminder: The New Marketing Game Changers Have Arrived.

2012-10-28 Thread Robert Stacey

The business world just went through some revolutionary changes and the 
resultant domain name expansion effect is changing the internet and the 
marketing landscape forever. ICANN (the Internet governing body) recently 
released the list of 1,930 gTLD dot names from around the world.

Some 1,000 entities have already invested on average of million dollars in hard 
and soft costs for each single dot name. Each dot name identity is poised for 
market domination and capable of altering the market shares. The name centric 
agenda now reaches the boardrooms.

The game changers have arrived. How will they impact your area of 
responsibility? What effect will they have on your business model? Find out at 
http://www.aarm.org/CMJ/index.php/executive-briefing-notices

Robert T. Stacey
President - AARM
roberttsta...@aarm.org
www.aarm.org
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Concluding Reminder: The New Marketing Game Changers Have Arrived.

2012-10-11 Thread Robert Stacey

The business world just went through some revolutionary changes and the
resultant domain name expansion effect is changing the internet and the
marketing landscape forever. ICANN (the Internet governing body) recently
released the list of 1,930 gTLD dot names from around the world.

Some 1,000 entities have already invested on average of million dollars in
hard and soft costs for each single dot name. Each dot name identity is poised
for market domination and capable of altering the market shares. The name
centric agenda now reaches the boardrooms.

The game changers have arrived. How will they impact your area of
responsibility? What effect will they have on your business model? Find out at
http://www.aarm.org/CMJ/index.php/executive-briefing-notices

Robert

Robert T. Stacey
President - AARM
roberttsta...@aarm.org
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If you have received this email in error please accept my apologies. Insert
removal in the subject line and reply it back to me. I'll see that appropriate
action is taken asap. Thank you. To reach the AARM website
http://www.aarm.org



Alert - The Branding Ultimatum

2012-02-19 Thread Robert Stacey

Greetings.

Please be aware that a Senior Level gathering is taking place in Toronto on
May 9th 2012.

The agenda is to deal with tactical strategies on market share issues.

At a time when Facebook becomes a $100 billion dollar enterprise for the
global 2 billion online users while YouTube gets 3 billion views per day and
by May 1st 2012, ICANN (the internet authority) will release the most guarded
list of the 1000 super global gTLD brands, making this the largest 'global
brand name identity adjustment' ever since the inception of the Internet.

We are holding a seat for you at this event.
http://www.aarm.org/The-Branding-Ultimatum-Seminar.html

The Branding Ultimatum Seminar is a fast track senior level discussion about
such game changers and how they will directly or indirectly impact your
operations while offering tactical advise with alternate game plans and
pragmatic solutions.

Kindly visit and register for this program if it fits your agenda, please
confirm your seat at your earliest.

Robert

Robert T. Stacey
President - AARM
roberttsta...@aarm.org
akt
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Alert - The Branding Revolution

2011-11-17 Thread Robert Stacey

As you know the world's biggest branding revolution starts January 2012.

What direct implications does it have for your organization? What do your
teams need to know now and what must they be prepared for in advance to face
the tidal wave?

This White Paper provides an in-depth overview and can be downloaded directly
download from the AARM web site at http://www.aarm.org

I hope you'll find it helpful.

Robert

Robert T. Stacey
President - AARM
roberttsta...@aarm.org
akt
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Fup Announcement - New Internet Domain Naming Structure and How it Affects Your Brand. Aug. 13, 2011 - 1

2011-08-14 Thread Robert Stacey

Reading Time - 100secs.

In view of the recent announcement by ICANN concerning Internet Domain Names,
The Association for the Advancement of Relationship Marketing/Management
announces a Special Executive Intelligence Briefing online on August 17th -
New Age Cyber Branding Warfare - What Every Company Should Know about the New
Internet Domain Naming Structure and How it Affects Your Brand.

Here's a quick rundown and why it likely concerns you.

On June 20th 2011, after three years of waiting, ICANN (the Internet
Corporation of Assigned Names and Numbers), created a global shockwave with
their announcement of "new gTLD" to a packed thousand delegate meeting in
Singapore. This new type of domain name system called gTLD (generic Top Level
Domain Names) now for sale offers a new level of unlimited global
cyber-branding potential. Prerequisites are stringent, and qualified
organizations will find this the best tactical tool for creating a long term
image presence, mass customer acquisition and acquire market dominance via
name identity.

The global marketing space just got shifted, big time! And a tsunami cometh.
The Internet will no longer be the same platform for serious marketers as
brand new weaponry called the gTLD just got introduced by ICANN.

The application fee per gTLD name starts at $185,000, and can easily cost up
to $500,000 to integrate. Still, this investment is no more than what large
single highway signage costs over a ten-year lease. The gTLD ownership is more
about thousands of such luminous cyber structures sparkling over
high-density-hyper-information-highways, if played correctly, making it the
cheapest and fastest device to achieve global image presence and public
mindshare.

This program will impact e-commerce visibility and therefore all types of big
and small name identities. Organizations will be at fault to ignore this and
must explore their options.

This weaponry introduced by ICANN for waging global-image cyber wars, creating
tactical advantage for mass customer acquisition and customer retention has
clear demands for a brand new level of understanding on marketing and name
identity expansion.

In light of the ICANN announcement and the profound implications it presents
to the business community, AARM will facilitate this special Executive
Intelligence Briefing Webinar in an effort to provide the business community
with information to deal with the implications.

Takes place Live on August 17th, 2011

For full details and to book-in, we have set up a special web page at
http://www.aarm.org/info_igtld.html

Please feel free to contact me if you have any questions.

I trust you will join in this very timely and serious discussion.

Regards,

Robert

Robert T. Stacey
President - AARM
roberttsta...@aarm.org


PS. I have known Naseem Javed's work for several decades. He knows his subject
matter inside-out. You owe it to yourself and your company to be in-the-know
about this important subject matter. This is one OnLine briefing you'll be
glad you attended and, you won't even have to leave the office.
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removal in the subject line and email to remo...@aarm.org and we'll be sure to
take care of it. To reach our website http://www.aarm.org

k2



Robert T. Stacey