Hi,
Dropped into the IRC channel some weeks/months back and was pointed in this
direction to get more of an idea what you guys were all about and to introduce
myself, so here I am. My name's Mark but friends call me Munch and I'm a keen
and enthusiastic Linux n00b, currently spending most of my PC time running
Ubuntu Ultimate Edition.
Active on the UE forums and actively trying to breathe some life into a
Facebook group for Ubuntu users in Birmingham.
The TV ad is a very exciting idea - there are already enough videos out there
to make a helluva good community compilation on almost zero budget...
Can offer audio-editing expertise and some examples of my previous work...
Apologies for the rambling nature of all this.
Bye for now!
--- On Tue, 2/2/10, ubuntu-marketing-requ...@lists.ubuntu.com
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From: ubuntu-marketing-requ...@lists.ubuntu.com
Subject: ubuntu-marketing Digest, Vol 50, Issue 2
To: ubuntu-marketing@lists.ubuntu.com
Date: Tuesday, 2 February, 2010, 12:00
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Today's Topics:
1. Re: Creating an Ubuntu TV advert (jared prins)
2. Re: Creating an Ubuntu TV advert (Martin Owens)
--
Message: 1
Date: Mon, 1 Feb 2010 12:16:31 -0700
From: jared prins
Subject: Re: [ubuntu-marketing] Creating an Ubuntu TV advert
To: Liam Wilson
Cc: ubuntu-marketing@lists.ubuntu.com
Message-ID:
<3dbc3a1f100206k5351e5bbk54d87d93774d8...@mail.gmail.com>
Content-Type: text/plain; charset="iso-8859-1"
Just throwing some stuff out there:
- "Does Ubuntu need a commercial? Would the benefits outweigh the costs?
What would be the objective of a commercial? Could the objective be met any
other way?"
If Ubuntu would find it valuable to have a commercial, wouldn't they have
developed one already? Perhaps that's a question to ask Shuttleworth
himself.
In regards to cost, if certainly there is a way to make a 20 second
commercial for cheap.
I'll agree it is ideal to have an experienced Producer, the right equipment
and fantastic filmography, but given movies like Paranormal Activity and
Blair Witch Project have been made for dirt cheap, I'm not convinced those
things are required for success. A winning commercial may simply be one
with the right "vision", strategy, and killer script.
Also, the statistics for TV Ad campaign success is horrible. That said,
seeing as how so many people don't know about Ubuntu, it may be the one
commercial that has more success than the average commercial.
Perhaps the first step is to prepare some sort of letter of intent that
could be mailed to as many bloggers, individuals, user groups and
organizations you can think of. This letter would explain the idea and
request support, whether it be in skills, equipment, professional advice, or
even money. With luck, the letter would make its way into the hands of the
"right people".
Such a letter is a sales pitch. It's going to have to be perfect.
One last thing. Search Google and see who else has the same desire of
making an Ubuntu commercial. This thread from 2005 came up:
http://ubuntuforums.org/showthread.php?t=41771
Jared
On Sun, Jan 31, 2010 at 5:28 PM, Martin Owens wrote:
> We've looked into it here in Boston,
>
> The first part is development, you need to make an advert which is well
> produced and attractive and that's no easy task, designers and marketers
> are needed really. But I'm sure loco people would understand the wants
> of people through their experiences too.
>
> Then production, you need a film crew, equipment, actors and locations.
> Hopefully someone who's really good at organising everything to be
> producer and someone who really knows what the feel of the advert is
> going to be like to be director.
>
> Then you get buying TV slots, this does seem quite expensive and it's
> likely we'd have to raise the money somehow. It'd help if businesses
> would step in and help with these costs, should a good enough advert be
> produced. Getting money from users is like getting blood from a vampire
> stone.
>
> Do keep everyone in the loop about what your plans are and if you create
> a special mailing list to do tv adverts.
>
> Martin,
>
> On Mon, 2010-02-01 at 00:14 +, Liam Wilson wrote:
> > Hey everyone;
> >
> > I know this has probably been brought up countless times before, but
> > there's been talk on the Ubuntu-uk mailing list to possibly create a
> > TV advert to coincide with the release o
