Interesting... personally, I thought the tie-in with electronic music was a
rather strategic marketing move on Ford's part, for the Focus. (I thought
the "Detroit Techno" commercial with No UFO's in the background was much
cooler than the one with 4 passengers holding full cups of coffee, simplyin
Lead story in the Rumblings Section
Crain's Detroit Business
Wanted: Sponsor for Detroit techno festival
May 13, 2002
An event that the Detroit Metro Convention & Visitors Bureau said brought
1.5 million people and $147 million to Hart Plaza last year still needs a
lead sponsor.
Now in it
