I am having a situation in my application where I have keywords in my
application database which at one time existed in Adwords, but now no
longer exist. By no longer exist I mean that when I call getCriteria
() null is returned. Also the keyword is no longer returned in a
zero impression keyword report. This confuses me because I thought
that all deletes in Adwords were what I would call soft deletes.
Specifically the keyword still exists but it has a status of
"DELETED".
So I am trying to understand under what conditions will the Adwords
system do a hard delete. Is there a difference between a delete in
Adwords editor vs. the browser interface? Also what happens if
someone uploads duplicate keywords into an existing ad group, does
Adwords remove the duplicates behind the scenes?
I have coded around this in my application but my expectation was that
the keywords would exists forever in Adwords and that I would simply
just have to update the status in my application db to "DELETED".
Insight is greatly appreciated. I did some searching through previous
posts but was unable to find a definitive answer to this question.
Tim Ozor
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