-Caveat Lector-

<A HREF="http://www.transaction.net/money/book/rethink2a.html">Rethinking
Money, I.1</A>
-----
PART I

Money: a Conscious Choice

"Economics is about money,and that's why it is good."
Woody Allen
And money is about....?
Chapter 1: What IS Money?

"How many hands, vicissitudes,
Have worn this gold to the thin ghost
That gleams in the shopkeeper's palm?
A millenium flickers, eludes
Us, is gone, as we bend engrossed
In blurred words and a surface charm"
                                  Dick Davis (5)

"Mom, could I have some money to go to the store and buy some candy?"
For most of us, our first experience of money was as a facilitator, a
necessary object in the ritual of getting things we wanted from people
in stores. We accepted it with a child's pragmatism and nonchalance
about mystery.
As we matured, we became conversant in many adult mysteries. We learned
where babies come from, and many of us participated in that process. We
learned that all living things die, and probably witnessed or
experienced the death of a relative, friend, or perhaps a pet. We
learned how our government works, and who makes the rules that we are
required to live by.

And yet, one of the central mysteries of our lives as social beings
remains completely obscure to virtually everyone. We allot a great
proportion of our physical, emotional and mental energy to getting,
keeping and spending money--but who really knows where it comes from,
who decides how much it's worth, who made the rules? Most people would
probably suspect that the answer to these questions comes from the study
of economics or monetary theory, and we all know these fields are
boring--full of equations and devoid of emotional juice. Paradoxically,
money itself is very emotionally juicy. Throwing money on the ground in
a public place has only a few equals as a way of getting attention,
another being removing one's clothes.

However, neither sciences of economics or monetary theory concern
themselves with the emotions circulating around and with money. Indeed
they deliberately suppress that aspect in order to study the subject
"scientifically", objectively. Yet it is recognized by all those who
work in financial markets that emotions are its weather patterns,
ubiquitous, volatile, and powerful. What is going on here?

In fact, the actual creation of money is largely invisible--and almost
seems miraculous: most people, when they find out where money really
comes from, are as incredulous as some children are when they first find
out where babies come from.



------------------------------------------------------------------------

Why should I care?

Letter to a friend from high school days, currently a Benedictine monk,
living near Lake Titicaca, Southern Peru:


------------------------------------------------------------------------

My dear friend Pierre,



I am in the process of writing my next book about a topic that you - in
your monks retreat near your lake at the edge of the world - will
probably consider of little relevance. Nevertheless you are among all
the people I know one of those very few who live with the ultimate
luxury of today. Being able to dedicate their full time and energy on
following their bliss, their calling, on being who they want to be,
without being concerned about money. It is ironic that only monks who
don't own anything, the very rich, or those extraordinarily gifted, can
afford your equanimity about money.
The rest of us, the vast majority of the humans, even in the richest
countries in the world, have succumbed to the obligation - or you might
say temptation? - to "make a living" which does not fully coincide with
what we really would like to do or be.

How much have we had to give up of our being, of who we really want to
be, in this process of making a living? Many have not even dared to find
out what they really would like to do, out of fear that it would be too
painful to go back to the "normal" job after that. The game we play is
that - later, when we retire, when we have put enough money on the side
- then we will take care of our dream. Some take it in little
installments. Let us rush through our week, looking forward to the
week-end or the vacation, when we will do what we really want.

I know that even you may not believe what I have dreamt about. I have
seen the possibility of a Golden Age, where the money we use will enable
us to be ourselves. I have dared to dream that each child born into this
world would have as main concern to discover what his or her calling
really is, and have the opportunity to become a Master in that endeavor.
What if the main reason geniuses are so rare is that we kill the genius
even before anybody knows what she is a genius in. And how many of those
who find out what they really want to be have the opportunity or the
resources to learn at their full potential? Maybe the human race will
need all the geniuses it can produce to get out of the collective corner
we painted ourselves in.

What if the scarcity is not mostly "out there" in nature, as we all have
believed for centuries? What if the money system we have been using, by
which we have been collectively hypnotized, was continuously creating
that very scarcity we run away from? Is there a limit to the amount of
learning that we can do, to the amount of passion, creativity or beauty
that we could generate? What if every garden could be taken care of as
the Japanese handle their traditional tea gardens, what if every child
could be supported by the best mentors in her field of bliss, what if
every street in our cities would become a work of beauty? Or is the
limitation simply come into being when we need to change that "work"
into a "job" , i.e. when we need to exchange it for an artificially
scarce currency? Walter Wriston, Chairman of Citibank, defined money as
information. Is information necessarily scarce, particularly as
Information Age technologies spread like wildfire all over the world?

Yes, I'll concede you that it is not that simple. Before you conclude
that I have gone completely crazy, I ask you to hear me out, to
accompany me in exploring some lesser visited territories of the human
psyche. I hope you will find them as surprising and fun as I did.



Your friend,

Bernard




the human race enters the twenty-first century having accumulated
various forms of power to destroy itself. If we don't do it with nuclear
weapons, then we may destroy the environment that nourishes us with air
and food. Or perhaps, as the nightly news suggests, we will simply
descend into the savagery which is the end result of the community
breakdown we've seen in many of our largest cities, and which is
amplified by our expanded killing power. Many people believe that all
these apocalyptic "possibilities" are converging.
At the same time, science and technology offer us a vision of paradise:
a world without diseases, where we live greatly extended lifetimes, all
our survival needs taken care of automatically, leaving us free us to
pursue our dreams. We seem poised between heaven and the abyss.

People of all persuasions--scientific, religious, business leaders and
visionaries--now believe a crisis is upon us, although they may differ
about its causes and symptoms.

Let us return to the idea that money is an ubiquitous and therefore
invisible force, a force that shapes our social interactions, locally
and globally. Very many people all over the world are concerned with
what money does, daily attempting to control its flow to accomplish
their aims or bring more of it to themselves or to their employers.
Fewer until now have been concerned with what money is, with studying
money as the language in which we express our hopes, fears, and
expectations and develop our relationships with each other.

This money, this tool for developing relationships with people who are
beyond our intimate circle, has evolved like a language over many
centuries. Like any language, it has rules that evolved organically over
time, so that while one can pinpoint moments in history when one
particular rule was introduced, it is impossible to assign credit or
blame for the present structure to any individual. While some of the key
choices were deliberate decisions by particular people and groups, most
are simply the accumulation over time of our collective will, and many
are beginning to prove inadequate.

Two emotions are said to dominate the world of money: greed and fear of
scarcity. Any language that expresses only these two emotions would be
strained by ideas of community, cooperation, conservation of shared
resources, or even the true passions in our lives. This aphasia now
afflicts the stewards of governments and multinational corporations. As
the saying goes, when all you have is a hammer, everything starts to
look like a nail. This book aims to propose some additions to the
toolbox, to expand the vocabulary of monetary relationships.

But in order to do that, we should demystify what we are dealing with.
And first of all, why is money such a mysterious thing?

Where is the mystery coming from?

The current US representative to the International Monetary Fund offered
a revealing definition of money: "Money is magic. Central bankers are
magicians. As all magicians, they don't like to show their tricks."

What is even more intriguing is that magic and mystery have been
surrounding the money process during its entire (and very long)
evolution.

There are two main reasons why money appears so mysterious:

•its history of secrecy; and
•the needs of the confidence game;






------------------------------------------------------------------------

History

"Money, like certain other essential elements in civilization, is a far
more ancient institution than we were taught to believe some few years
ago. Its origins are lost in the mists when the ice was melting, and may
well stretch into the paradisiac intervals in human history of the
inter-glacial periods, when the weather was delightful and the mind free
to be fertile of new ideas - in the islands of the Hesperides or
Atlantis or some Eden of Central Asia" (6)

If we don't know its exact origins, we do know however that all the
earlier forms of money were deeply related to the mysteries of the
sacred, and its role as a symbol. A symbol is "something which
represents something else which is immaterial or abstract as a being,
idea, quality or condition" according to the Oxford English Dictionary.
And it goes on to point out that all its first uses relate to religious
concepts.

For example, the oldest coin currency that we know is a Sumerian bronze
piece dating from before 3000 BC. On one side of the coin is a
representation of a sheaf of wheat, and on the other, Ishtar, the
goddess of fertility. The Sumerians called it the "Shekel" where "She"
meant wheat, "Kel" was a measurement similar to a bushel, hence this
coin was a symbol of a value of one bushel of wheat. (The word "shekel"
survives in modern Hebrew as Israel's monetary unit.)
The original shekel had as its purpose payment for sacred prostitution
at the temple of Ishtar, which was the temple of life and death. The
temple, as well as being a ritual center, was the storage place for the
reserves of wheat that supported the priesthood, and also the community
in lean times.
So farmers fulfilled their religious and social obligations by bringing
their contributions of wheat to the temple, and receiving in exchange a
shekel coin, entitling them to a visit with the temple prostitutes at
the festival time. All this also must be understood in its cultural
context: The sacred prostitutes were representatives of the goddess, and
intercourse with them was intercourse with the goddess of fertility
herself, nothing to take lightly. At that time fertility was truly a
matter of life and death. If the crops failed, there was no alternative,
and everyone starved or at least went hungry until next year. And, of
course, completing the magic ritual properly insured the fertility in
crops, animals and children that was necessary for future prosperity.

The shekel is by no means atypical: Throughout history, virtually every
society has conferred some mysterious sacred qualities on its currency.
Two thousand years after the Sumerian shekel, the first Greek coins were
tokens proving that a citizen had paid his dues and could thus
participate in the annual "hecatomb" or sacred meal to be shared with
the Deities (where half of all victuals were burned in their honor). The
English word "money" derives from the Goddess Juno Moneta and the first
Roman mint was in the basement of her temple. (7)

Many centuries later, without the need for further clerical
intervention, gold and silver remained respectively symbolically
associated with the sun and the moon. Their prices settled mysteriously
into a stable ratio of 1/13.5, astrologically determined to reflect the
heavenly cycles. These two metals remained divinely ordained currencies,
long after the astrological justification was forgotten. There are many
people who, to this day, claim that "real" money would be a return to
the gold standard; some even keep invoking its biblical origins (8).

Until very recently, it was still the fashion to design banks to look
like temples, and reverence lingers inside them: Central bankers, in
particular, shroud their doings in priestly secrecy, while a hearing of
the Chair of the Federal Reserve in the U.S. Congress has just as much
ritual and studied ambiguity as the Eleusinian mysteries of ancient
Greece. As William Greider puts it in his well-named bestselling book on
the Federal Reserve Secrets of the Temple: "Like the temple, the Fed did
not answer to the people, it spoke for them. Its decrees were cast in a
mysterious language people could not understand, but its voice, they
knew, was powerful and important."(9)

There appears to be more to the mystery of money than just a reflection
of the well-known conservatism of financiers.



------------------------------------------------------------------------
The Needs of the Confidence Game

If I offer you a choice between a twenty-dollar bill and a piece of
paper on which I have written "I promise to pay twenty dollars to the
bearer of this piece of paper", which would you prefer? You may know me
as a sterling and trustworthy fellow. But if you try to exchange my
little note at the hardware store for a new garden hose, they won't take
it. Even if they also know me, they will be concerned that when they try
to pay their suppliers, they won't take my little note, since the
suppliers don't know me from Adam. So you would naturally prefer the
twenty-dollar bill, because lifelong experience has taught you and daily
reassured you that the twenty-dollar bill will be accepted by everyone
as being worth twenty dollars. You have a deeply held belief, and this
is the key, not that the twenty dollar bill is valuable, but that
everyone else will accept it as valuable. It doesn't really matter what
you think about your money, you still know that you can spend it. You
believe that everyone else believes that the money is valuable.

We are talking about a belief about a belief--a social convention.
Other things are a matter of belief, and beliefs can be powerful and
practically indestructible. History abounds in examples of people who
have chosen torture and death rather than change their beliefs, or to
where their allegiance was due. We also recognize that someone can
choose to continue believing something, even in the face of a
preponderance of evidence to the contrary. So belief has a formidable
presence in the human psyche.
But a belief about a belief is a different animal altogether. It is a
fragile and ephemeral thing. Perhaps nothing can shake my belief, but my
belief that you believe can be eviscerated by a rumor, a mere hunch, a
feeling. And, a chain of belief about a belief is only as strong as its
weakest link. If I think that someone on the other side of the world has
stopped believing in the Mexican Peso, then I have to fear that her
neighbors will fear that other people will stop believing--and the whole
house of cards may fall down, as it did for Mexico in December 1995.

This explains an interesting phenomenon that has been noted among
Central Bankers. If you are a Central Banker you can never admit to
having a problem. Why?
In any business (except Central Banking), the first step to solve a
problem is usually to identify and declare it as a problem. If you are a
Central Banker, however, even the slightest appearance of any doubt or
uncertainty about how to proceed on your part will cause an immediate
fracture in the chain of belief in the belief of the value of your
money. Acknowledging a problem creates the very problem you worry about.
For instance, when in June of 1977 Michael Blumenthal, then Secretary of
the U.S. Treasury, addressed the dollar valuation problem, he launched
the dollar into a two-year tailspin.

In short, the game of money, exactly as the Ancient Greek oracles, is a
game of confidence. And whenever the emperor has no clothes (i.e.
whenever a crisis looms), everybody just hopes that no untrained kid
will make any improper remark. Under such circumstances, it may indeed
require a lot of regal confidence, mystery, decorum and ritual to ensure
that a long chain of understandings holds.



------------------------------------------------------------------------

Money is not an Object

We should now dissipate a key illusion in the magic about money: Money
is not a thing.

For most of history, money has definitely appeared to be a real thing,
in fact an incredible variety of things. Without even mentioning the
most recently prevailing forms of money such as paper, gold, silver or
bronze, Glyn Davies created a full money alphabet with a small selection
of objects which had this purpose: amber, beads, cowries, drums, eggs,
feathers, gongs, hoes, ivory, jade, kettles, leather, mats, nails, oxen,
pigs, quartz, rice, salt, thimbles, umiaks, wampums, yarns and z
appozats, which are decorated axes.(10)

However, a simple thought experiment can separate the aura of money from
any one or even all these things. Let us assume that you travel to
become a Robinson Crusoe on a desert island. If at departure you put a
thing in your pocket - a pen, a paper, a glass, a knife - you will still
have it with you on your island.
Now, you may take with you a million dollars in money in this fantasy,
and you may have it in any form you like: cash, a cashier check, credit
cards, gold bars, Swiss Francs, even any of the forms of the above money
alphabet that strikes your fancy. What good will it do you? Whatever
form you chose for that money, on your island it suddenly loses its
spending privileges.

Events of the past decades have further echoed the thought experiment we
just made. On August 15, 1971, the United States suddenly removed the
fig leaf of gold convertibility for the dollar by ceasing to define the
value of the dollar in terms of gold. Since that time the dollar has
represented a promise from the United States government to redeem the
dollar with what? Another dollar. In short, the dollar has become the
ultimate circular argument. When money was backed with gold for example,
we could at least easily believe it had some objective value. With the
dissolution of the dollar-gold equivalency, such self-deception has
become more difficult.

Another analogy: no magician's routine is complete without a decent
de-materialization act. Money has been performing this feat in a rather
spectacular way. Once upon a time, when money was mostly gold coins,
banks started issuing pieces of paper which just pointed out where the
gold really was. The next step is already well under way: the vast
majority of our paper money has further dematerialized into binary bits
in some computers at bankers, brokers or other financial institutions.
There is serious talk that all of it may soon join the virtual world. Do
we have to wait until the last dollar bill has disappeared into an
electronic purse to wake up to its true non-material nature?



------------------------------------------------------------------------

A Working Definition of Money

Our working definition can now be very straightforward:
We will define money as an agreement, within a community, to use
something as a medium of exchange.

Each one of the bold terms is essential in this definition.

Money, as an agreement, lives in the same space as other social
constructs, such as political parties, nationality, gender or marriage.
These constructs are real, even if they only exist in people's heads.
The money agreement can be attained formally or informally, freely or
coerced, consciously or unconsciously. One of the main purposes of this
book is help us articulate the terms of this agreement more carefully.

That agreement is always valid only within a given community. Some
currencies are operational only among a small group of friends (as
tokens used in card games), for certain time periods (as the cigarette
medium of exchange among front soldiers during World War II), or among
the citizens of one particular nation state (as most "normal" national
currencies today). Such a community can be the entire global community
(as is the case of the U.S. Dollar by treaty as long as it is accepted
as reserve currency), or a geographically disparate group (such as
Internet participants).

Finally, the key function that distinguishes a currency is its role as
medium of exchange.
There are other functions that today's money tends to play: unit of
account, store of value, tool for speculation, etc. (11) However, we can
consider these other functions as secondary, because there have been
perfectly effective currencies which did not perform some or all of
them. In fact, we will see later that these other functions can even be
detrimental to the key role of medium of exchange in the economic
system.
Therefore, we'll pay special attention to this last facet of currency.

Most people simply assume that there is only one kind of money possible
in the modern world: the familiar national bills and coins. The first
magician's trick concerning money appears to make believe that we need
the magician's approval before someone can create money.

This is definitely not the case: not only have many very different kinds
of money been used simultaneously in the past, but many are being used
now particularly in the most developed societies, and the further
computerization of money announces an explosion of further creativity.
Irresistible forces are gathering to make sure that several very
different kinds will coexist again in the foreseeable future.

In summary then, the "magic" of money is bestowed on something as soon
as a community can agree on it as medium of exchange.

The next chapter will uncover the mechanics of how today's money is
created out of nothing, and what the positive and negative consequences
of this particular money system are.

------------------------------------------------------------------------

©Copyright 1996 Bernard Lietaer
http://www.transaction.net/money/book/rethink2a.html
[EMAIL PROTECTED]
-----

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