-Caveat Lector- I must confess I am a sanctimonious ex-coke addict. I quit the stuff when my teeth started falling to pieces and I just couldn't drop any of the extra weight I was carrying. This story serves as a warning. >From the updated daily http://leviathan.weblogs.com http://www.theaustralian.com.au/common/story_page/0,4511,1814497%5E2702,00.html Plans for Coke on tap at home By Rupert Steiner 19mar01 IT may be a pipedream – or perhaps just a plain daft idea – but the Australian-born chief executive of Coca-Cola, Douglas Daft, is planning to compete with water by channelling Coke through taps in customers' homes. He has sunk venture capital into an innovations unit in New York that has created a system to mix carbonated water with Coke's secret syrup and pipe it around houses. "We have developed a prototype," he said. "You would have water mixing automatically with the concentrate and then connect it all up so that when you turn on your tap, you have Coke at home. "There's a lot more to it than that to ensure quality, and it has to be a sealed unit so people can't alter the formula to destroy the value of the brand." Pubs and fast-food chains already use similar systems, but Mr Daft is keen to take the concept a step further. "There's not a market yet," he said. "People still like to physically go and buy things, but one day, yes, this will be a reality." Another Daft idea has been to sink $1.5 million into an innovations unit trying to develop something called "Coke space" – an area where teenagers can hang out. "It is being funded and developed in Europe," he said. "The unit is trying to define what a Coke space means to a teenager, so we can provide something a teenager would want to come to." The project began with the idea that teenagers hang out beside phone boxes because there is nowhere else to go where they feel comfortable. "Teenagers do like to sit down and chat about intelligent things, and they need to have somewhere to do that, so it came from that idea," Mr Daft said. The Sunday Times <A HREF="http://www.ctrl.org/">www.ctrl.org</A> DECLARATION & DISCLAIMER ========== CTRL is a discussion & informational exchange list. Proselytizing propagandic screeds are unwelcomed. Substance—not soap-boxing—please! These are sordid matters and 'conspiracy theory'—with its many half-truths, mis- directions and outright frauds—is used politically by different groups with major and minor effects spread throughout the spectrum of time and thought. That being said, CTRLgives no endorsement to the validity of posts, and always suggests to readers; be wary of what you read. CTRL gives no credence to Holocaust denial and nazi's need not apply. Let us please be civil and as always, Caveat Lector. ======================================================================== Archives Available at: http://peach.ease.lsoft.com/archives/ctrl.html <A HREF="http://peach.ease.lsoft.com/archives/ctrl.html">Archives of [EMAIL PROTECTED]</A> http:[EMAIL PROTECTED]/ <A HREF="http:[EMAIL PROTECTED]/">ctrl</A> ======================================================================== To subscribe to Conspiracy Theory Research List[CTRL] send email: SUBSCRIBE CTRL [to:] [EMAIL PROTECTED] To UNsubscribe to Conspiracy Theory Research List[CTRL] send email: SIGNOFF CTRL [to:] [EMAIL PROTECTED] Om
