Hi there, Within my conference team we have been extensively discussing the disciplines needed in creating successful technology.
After 2 years of pondering, we came up with a framework that includes Experience Design, Persuasive Technology and Analytics (Evidence Based Marketing). Further distillation of the main objectives and insights of these disciplines lead us to 3 fundamental ideas that project to future application of the disciplines (and we thought they were rather big): 1st Big idea: From Persuasion to Morality 2nd Big idea: from Experience to Happiness 3rd Big idea: from Evidence to Truth I know it all sounds a bit vague, we are working on a more extensive explanation with concrete examples. Until that time I would want to ask you to read and give feedback on the high level blog posting we have written at our conference website: http://designforconversion.nl/2009/11/14/the-big-3-ideas-behind-the-dfc-framework/ I am very keen on hearing your ideas. ________________________________________________________________ Welcome to the Interaction Design Association (IxDA)! To post to this list ....... disc...@ixda.org Unsubscribe ................ http://www.ixda.org/unsubscribe List Guidelines ............ http://www.ixda.org/guidelines List Help .................. http://www.ixda.org/help
