This message is from: "Skeels, Mark A (MED)" <[EMAIL PROTECTED]>

And just because it's Sunday,,,, a little wisdom.

No harvest will come unless the seeds are planted. Planting seeds takes
time, money and effort. But in it's season, the harvest will come, and
return even up to 100 fold.

Mark Skeels

-----Original Message-----
From: [EMAIL PROTECTED]
[mailto:[EMAIL PROTECTED] Behalf Of Skeels, Mark A
(MED)
Sent: Sunday, November 09, 2003 4:21 PM
To: fjordhorse@angus.mystery.com; [EMAIL PROTECTED]
Subject: Fjord Advertising response


This message is from: "Skeels, Mark A (MED)" <[EMAIL PROTECTED]>

Cheryl, In response to your question about advertising in major horse
publications. 

Yes, I think we need to advertise in more publications, such as Young
Rider, Horse Illustrated, maybe a driving magazine also.

Yes, I think it should be quarterly, and full page, with many handpicked
pictures of quality, that show fjords in different disciplines, and a
note indicating loud and clear that the Fjord is very versital and easy
to train, not stuborn, and a friend for life.

Yes, I would be willing to put up extra money maybe $10-20 per quarter
to support this. This may not seem like a lot, but put 100-200 people
doing the same thing and you have a good amount of money.

I think advertisements for local or regional horse shows should be
picked up by Fjord people in that locallity, even if they arn't in the
show, they are probably not that expensive for the few members in that
region. Not every little po-dunk show though, say for instance if there
is a big show in Wisconsin, we could probably find at least 20 peoplel
in the Wisconsin/Illinois/Minnesota area that could pitch  in 10 bucks
apeice to put a nice add in their local show. Need to communicate on a
regional basis better.  We should have local ads in the state equine
shows. I know Madison, Wisconsin has one every year, also there is a big
equine show in Minnesota every year. The locals could contribute to
those.

As a side note, it would be nice if the NFHR could make a truely nice/
professional flier that I could buy to take to a local po-dunk show and
have a little table set up for my kids or myself to sit at to have to
distrubute. Not real expensive. Like maybe 100 fliers for 20 bucks or
some such thing. Color of course. I know we already have one made, but
maybe get them distributed better. Maybe give out 5 free every year to
every member as an automatic with membership renewal, then have them buy
more if they would like.

Also, how much do the big full page ads actually cost in the big
magazines? 

My 2 cents:
Mark Skeels

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