Much research has been published on David's point about how
environmental(ist) activists minimize cooptation through a coordinated
division of labor among insiders and outsiders, or reformists and
radicals.  I review some of that research in a chapter on environmental
activism of the newly-released ISA compendium, and synthesize some more
in my dissertation.  Please pardon my reluctant partaking in the
self-promotion of scholars who are clearly much more senior than I am. 

As a token (or offset!) of humility, I would only add the two most
concise and convincing practitioner reflections--of environmental
activists themselves--that come to my mind on cooptation vs.
coordination: 
http://video.google.com/videoplay?docid=-5058409873018512617&hl=en#
(2:48 minute film)
http://blog.nature.org/2009/07/beef-amazon-deforestation-david-cleary/

The compendium chapter also consolidates a promising line of research
on (un)activism that is very much conducive to professor
Wandesforde-Smith's search for a rigorous, scholarly rendition of Johann
Hari's concern about "pulling punches." 

Rodrigo G. Pinto

Instructor / Instrutor
Ph.D. Candidate / Doutorando
Dept. of Government and Politics / Depto. de Governo e PolĂ­tica
University of Maryland / Universidade de Maryland
 
rpi...@gvpt.umd.edu   
(+1) (301) 768-8807
3140 Tydings Hall
College Park, MD  20742; USA 
.


>>> "David L. Levy" <david.l...@umb.edu> 3/21/2010 9:50 AM >>>
To me, it's a complex question of strategy - (in the
Gramsci/Machiavelli tradition of politics) - working with corporations
brings resources, some legitimacy, access to and perhaps influence over
corporate decision makers with huge power in their private decision
making over our society's technological and environmental trajectory -
and who hold virtual veto power over national policy. But this comes at
a price, of course, the risks of cooptation....
Effective activists manage these tensions, and work in a broader
network of groups, some more mainstream, some more radical.

we explore this in a paper hot off the press about GRI (sorry for the
self promotion! all is strategy, you see...)

Levy, David L., Halina S. Brown, and Martin De Jong (2009). The
Contested Politics of Corporate Governance:  The Case of the Global
Reporting Initiative. Business and Society. 
Download a pre-pub version here:
http://www.faculty.umb.edu/david_levy/GRI09.doc 

cheers,
David

David Levy
Professor, Department of Management 
University of Massachusetts, Boston
100 Morrissey Blvd., Boston, MA 02125, USA
http://www.faculty.umb.edu/david_levy/ 







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