Monday, April 07, 2008 -------------------------------------------------------------------------------- TODAY'S HEADLINES
GoaFest 2008: JWT, Leo Burnett, Mudra and Nirvana Films are Grand Prix winners Agency of the Year makes way for Grand Prix in each category at the GoaFest 2008. While JWT, Leo Burnett won two Grand Prix each, Mudra and Nirvana Films got one each... more http://www.agencyfaqs.com/perl/news/index.html?sid=20816 GoaFest 2008: O&M finishes first, JWT and Leo Burnett follow Both Ogilvy and JWT have won five golds each, while Leo Burnett has won three golds... more http://www.agencyfaqs.com/perl/news/index.html?sid=20817 GoaFest 2008: The Donald Gunn Report 2007 Ad industry veteran Donald Gunn, who compiles The Gunn Report every year, says 2007 saw dynamite creative work. Here's a quick update from his report, which has become an official measure of competitive excellence for the advertising industry... more http://www.agencyfaqs.com/perl/news/index.html?sid=20818 Goafest 2008: Consumer generated discontent could hamper your brand Sheila Byfield warns brands against wandering into the consumer's personal space with in your face advertising and unasked for information because today's consumer is much more empowered... more http://www.agencyfaqs.com/perl/news/index.html?sid=20819 McCann wins Belmonte and Lee Cooper According to sources, Lee Cooper is estimated to be a Rs 20-25 crore account, while Belmonte's ad spends are pegged at Rs 10 crore... more http://www.agencyfaqs.com/perl/news/index.html?sid=20820 GoaFest 2008: MindShare wins the most awards in media There were no specific awards given to the agency that won the most awards. All agencies participated in the media awards this year... more http://www.agencyfaqs.com/perl/news/index.html?sid=20812 GoaFest 2008: While consistency is good, surprise is better, says Scott Goodson At the last session of the first day of GoaFest 2008, Scott Goodson talked about the surprise element, cultural movements, and some interesting case studies of the work done by Strawberry Frog... more http://www.agencyfaqs.com/perl/news/index.html?sid=20813 Agnello Dias appointed chief creative officer Aggie spent the maximum number of years of his career - 12 years - at Leo Burnett before moving to JWT in 2005... more http://www.agencyfaqs.com/perl/news/index.html?sid=20821 ... -- ---------------------------------------------------------- Frederick 'FN' Noronha | Ym/Gmailtalk: fredericknoronha http://fn.goa-india.org | [EMAIL PROTECTED] Independent Journalist | +91(832)2409490 Cell 9970157402 ----------------------------------------------------------