really would like
to get opinions of English natives and US residents.
Generally speaking, it has been a nice and enjoyable experience. Ciao.
Italo Vignoli
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On 08/apr/2011, at 21:00, drew d...@baseanswers.com wrote:
Hi all,
Video of Italo
. The difference is small, but
substancial.
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out by
FSF, and I agree on the fact that is very subtle (and not everyone may
agree with the opinion expressed by FSF).
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and open source.
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Just in case you are not aware, Italo Vignoli is our marketing lead. We rely
very much on his marketing expertise and wisdom.
Thanks for your kind words. I can add something for the brazilians here: I am
Italian, but Brazil is my second house as I have adopted a Brazilian boy from
On 2/16/11 4:09 AM, Marc Paré wrote:
We want people to remember the LibreOffice brand before going on to
any shorter-catchy name.
Definitely (opinion, to avoid that someone reads this as an order).
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based in Hamburg and developing OOo on Windows.
Actually, if they had a desktop version it would use LibreOffice, as
RedHat will be using LibreOffice in the desktop version Fedora.
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respectable option.
Glyn is a friend, and half Italian (his wife). By the way, he speaks a
wonderful Italian, the best I have ever heard from a native English
speaker not living here.
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of ODS, and so we are
involved in PlugFests for ODF interoperability issues (there is one in UK
quite soon). I don't think we have to comment Rob's statements, because we
are already in the loop. Cheers, Italo
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an Evernote free account and I can give you
editing rights on this page. Works like a charm with Firefox and Chrome
plugins to clip pages.
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.
Of course, you are free to add them to wiki pages.
Ciao, Italo
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there, and when TDF has been
set up they have decided to stick with the same name for continuity.
By the way, the Brazilian community is the only one which has been
capable of switching completely from OOo to LibreOffice, so they deserve
a lot of respect.
Ciao, Italo
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of the coverage. During the week end I will publish
them on a shared Evernote page to make them accessible.
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for the slide show. She was interested in understanding why
we have moved away from Oracle more than in a comparison between MS
Office and LibreOffice (and I think that at the moment it is better to
avoid a feature by feature comparison).
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and paste
from this message: Microsoft MicroSoft MICROSOFT microsoft. You have all
the flavours now.
Ciao, Italo
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time and some patience
(and there will always be journalists on the Microsoft side, which is
perfectly acceptable).
Ciao, Italo
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we do not
like and approve close to 100% of its behaviours and actions.
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campaign).
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.
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it. Where are the articles about OpenOffice?
In Italy, there is an average of 300+ articles each month about OOo. In
other European geographies the number is lower but significant. In the
US, thanks to Sun, the average is 0.
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of
funny nicknames. TDF members do use Microsoft, Windows and Microsoft
Office.
Showing respect for the competition is a sign of maturity, and is the
first step for credibility and reputation.
If we had used such nicknames no one would have considered TDF as a
serious project.
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me to
other trademark policies if they are worth looking at.
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in the discussion, their inputs will be really
invaluable.
I will share the draft as quickly as I can, and in any case it is going
to be a basis for discussion.
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may have misunderstood.
No, you are right, but I wanted to share my take of the list of
proposals. On the other hand, the marketplace for office suites is so
fluid that I think we will have to revise the positioning quite often
in order to catch with the situation.
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italo.vign
to invest money in advertising
at least in 2011 (but I suspect it will be for several years to come).
There are many ways to spend a marketing budget, and advertising -
especially in the office suite environment - is definitely one of the
least effective (and more expensive).
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On 12/28/2010 02:40 PM, Dave Johnson wrote:
I'm not asking for money. The ads, after some refinment, are my gift to the
TDF.
I was just explaining that we cannot make use of your gift.
I have never implied that you were asking for money.
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On 12/28/2010 02:57 PM, Dave Johnson wrote:
I understand... That is too bad. Why can't they be used in flyers?
Don't worry, there are many ways to use them.
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what has already been done in Europe, putting time and not money behind
the communication effort.
Of course, media relations need time and patience, but with some well
crafted strategies I am sure that we will shorten the learning curve to
make an impact in a reasonable timeframe.
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they have been discussed here.
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included in your new community
members.
Of course, although people involved in the community are usually more
willing to spend some time to dig for information, while journalists and
new users are not so patient.
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.
Then I am fine with this, hoping that the infrastructure will be easy
enough to handle for a technically illiterate like me.
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with stakeholders (individuals and
companies/organizations interested in dealing with TDF or covering TDF
in the press or in a blog).
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background, since 1981, when I have been involved in marketing
of IT products.
So, don't worry.
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competitors who are willing to understand more about us, and
therefore we cannot discuss everything in public.
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am
not concerned of what happens behind the scenes, also because I am not a
tech guy and most of the times I do not understand technology.
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not qualified for technical discussions.
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, as this is usually performed face to
face), and we can think about doing something similar for TDF local
marketing contacts.
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/LibOReleaseEvents).
I will reply later today, I am in a meeting all day.
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a nice nap. Ciao.
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to share (and very clearly
ispired by a specific company).
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in place, (code and marketing) by that
release date.
Of course. We will have a first stable release in late November or early
December, and the marketing strategy is already in place although has
not been discussed in public (I am sure that we have competitors lurking
around).
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officially been stated
by Marc Shuttleworth when TDF has been announced.
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is an online event, not a physical one.
There are events also. I have been at an event in Bolzano in 2008, in
Milan in 2009 and in Spoleto in 2010.
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, but adoption is totally
connected to awareness.
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if they have such a strong community in Spain...
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effectively on marketing strategies.
I will try to summarize the marketing activities that we have discussed
within the SC, and the communications plan. They are both open to
improvements and contributions.
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is
the best for the future of the project.
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be organized in some
areas. North America has always been a weak spot for the community and
we definitely want to be stronger in that geography.
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