In my point of view Facebook is not a platform. But it's probably possible to run Sugarizer (or a part of it) into the Facebook context.
BTW I'm agree with Sean, it has sense only if we've got a marketing plan to be there. The first part of the job was to share a vision. I think that recent mails on this list tend to show that we've got a beginning of a vision. Let's improve it then we could write a marketing plan to determine how to target our vision. If Facebook is in the marketing plan then we could go inside it. Lionel. 2016-04-08 0:56 GMT+02:00 Dave Crossland <d...@lab6.com>: > > On 7 April 2016 at 10:33, Sean DALY <sdaly...@gmail.com> wrote: > >> Smart marketing involves identifying a target with an objective, then >> choosing a media channel to touch that target. It's tempting to go the >> other way around and say "facebook is a heavyweight channel, so let's >> concentrate there, and everybody likes games, so let's put up a game", but >> for a workable strategy we need to first identify the target and objective, >> verify the target's presence in media channels (facebook or others), choose >> the best channel(s), then tailor the message to the target to achieve the >> objective. Facebook has massive penetration and it's likely many people in >> our target groups will be there. So we could certainly have separate >> parallel facebook campaigns for recruitment (volunteers), donors >> (resources), and teachers (adopters, prescriptors). To reach teachers, we >> could decide to highlight the pedagogical qualities of some of our >> Activities (Turtle Blocks, eToys), or we could prefer to present the Sugar >> interface. In the first case a standalone facebook app could be a good >> solution. In the second case a link to a Sugarizer instance would probably >> make more sense. In both cases there should be a call to action to invite >> teachers to learn more about the platform and its Activities. >> > > 100% agree > > Samson, looking forwards to your proposal :) >
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