The Democratic Party in the Age of Obama: Yes We Can or No
We Can't? (long)

by Thomas F. Schaller

New Labor Forum
Fall 2010 -- 19(3)

http://newlaborforum.cuny.edu/MainArticle.aspx?id=9

In the years preceding the electoral earthquake triggered by
the 2006 Democratic takeover of Congress and Barack Obama's
2008 election, political junkies were treated to a full
shelf of books diagnosing what ailed the Democratic Party.
If that catalog of publications is any indication, the
party's problems were many and insurmountable. Among other
critiques, national Democrats were deemed too soft to trust
on foreign policy and defense issues including, and
especially in the wake of the September 11 attacks, the
handling of the growing threat of global terrorism.1
Democrats and liberals were chastised for losing voters
otherwise sympathetic to their economic policies by being
"out of touch" with Americans' social and familial values,2
and specifically for a secularized politics that offended
voters' religious sensibilities.3

Democrats were blamed for both having lost the center by
becoming too liberal,4 and for losing their liberal base by
becoming too corporate or centrist.5 The party was faulted
for its inability to attract sufficient support from white
voters, particularly suburban whites6 and white men.7
Regionally, national Democrats were advised to either find a
solution to their festering Southern problems,8 figure out
ways to win outside the former Confederacy,9 or try to swing
key voting blocs regardless of region.10 A new campaign
finance law sponsored by Senators Feingold and McCain, that
banned the soft money donations Democrats had relied upon
for years to maintain some degree of fundraising parity with
Republicans, was pronounced the "Democratic Party suicide
bill."11 More broadly, Democrats and liberals were pilloried
for allowing Republicans and the conservative movement to
dominate them not only strategically and tactically,12 but
rhetorically as well.13

By election night 2008, however, the political narrative had
reversed - the focus of the partisan doubt shifted from the
Democrats to the Republicans, and the national punditry
began asking how the Republican Party had fallen so far, so
fast. Now, with Democrats expected to lose significant
numbers of Senate, House, gubernatorial, and state
legislative seats across the country in the 2010 midterm
elections, the post-Obama future of the Democratic Party is
causing center-left critics to wring their hands again. Were
the very successful Democratic cycles of 2006 and 2008 in
fact an affirmation of Democratic policy prescriptions and
politics, or merely a rebuke of Republicans during the
George W. Bush era? Did Obama save his party or was his
election merely the result of a terrific campaign waged by a
superior candidate during a favorable electoral cycle? Is
there such a phenomenon as "Obama Democrats," and what is
the meaning of this movement and its future?

THE OBAMA COALITIONS

Perhaps the best way to begin answering these questions is
to deconstruct how the 2008 Democratic coalition assembled
by Barack Obama differed from previous winning Democratic
formulas. As Phil Klinkner and I demonstrate,14 then-Senator
Obama built two new coalitions in 2008: one for the
Democratic primary to defeat Hillary Clinton, and another
for the general election to defeat John McCain.

The first coalition was unlike that of any previous winning
Democratic presidential nominee. Obama paired the
historically insufficient so-called "wine-track" voters -
the liberal core of young voters, urbanites, and college-
educated whites - with strong support from African-Americans
and a sliver of independent and moderate Republicans.
Clinton's residual support among the so-called "beer-track"
coalition of older whites, Latinos, non-black women, and
rank-and-file Democrats helped her amass roughly eighteen
million votes, about the same number Obama received. But
because Obama more efficiently translated his votes into
Democratic delegates, the Illinois senator manufactured a
small but insurmountable delegate lead.

Obama built his second unprecedented coalition outward from
the first, capitalizing on the recent growth of African-
American and Latino voting populations, and ratcheting up
their turnout along with that of younger and first-time
voters to forge a winning combination Democrats had long
dreamed about but could never quite assemble. Among the many
contrasts between the Obama electorate and the one that sent
Bill Clinton to Washington in 1992, the most obvious is its
racial composition. For the first time in U.S. presidential
history, non-white voters comprised more than a fourth of
the electorate, thanks in large part to the 19 percent
increase in the number of nonwhite voters between 2004 and
2008. Meanwhile, McCain's support was limited to a rump
Republican minority of older and whiter voters: 90 percent
of McCain voters were non-Hispanic whites, and 54 percent
were non-Hispanic whites over age forty-five.

Obama also performed well among secular voters, the
unmarried, and residents of the cities and inner suburbs.
Combined with his support among younger and non-white
voters, these groups are notable for one important reason:
each is rising as a share of the American population. For
example, Latinos now outnumber African-Americans in total
population, and will soon surpass them among total voters;
half of all American women over age sixteen are presently
unmarried, and soon half of all men will be; and by some
estimates the number of people who are atheistic, agnostic,
or do not identify with a particular religion has doubled in
the past two decades. Put another way, if support for Obama
or future Democratic nominees among these various
demographic subgroups were held constant moving forward, by
dint of their growing share of the population and
(presumably) electorate, winning margins for future
Democratic presidential candidates only stand to widen. This
is the so-called "Emerging Democratic Majority" that John
Judis and Ruy Teixeira, among others, had forecasted for
some time. The most notable exception to this trend is union
membership: although voters from union families have held
relatively steady as union workers retire, eventually the
shrinking unionized share of the American workforce will
catch up with the Democrats - if it has not already.

The shrinking unionized share of the American workforce will
catch up with the Democrats - if it has not already.

Obama's two new coalitions long held a latent potential that
was not fully realized until Obama arrived on the scene. A
candidate whose biography differed in important ways from
that of earlier African-American Democratic presidential
hopefuls - he is mixed-race, his father was continental
African rather than African-American, and his rise up the
more traditional political ladder via law school and the
Senate departed from the clerical-activist backgrounds of
previous contenders like Jesse Jackson and Al Sharpton -
Obama was able to change the calculus within the Democratic
primary and break the racial glass ceiling in the general
election. His uniqueness, however, raises the question of
whether such a coalition can be mobilized by future,
presumably white Democratic presidential candidates or
nominees. Put another way, are the so-called "Obama surge"
voters "surge" voters or merely "Obama" voters?

Although the 2010 midterm and 2012 presidential cycles
should provide preliminary answers, the long-term
implications of this newly-mobilized cohort of voters remain
unknown. Organizing for America, the arm of the Democratic
National Committee built out of the Obama campaign's
mybarackobama.com website, is working hard to cultivate,
train, and mobilize the voters and volunteers it collected
in 2008 to ensure that they remain active in non-
presidential contests and off-year cycles. Should these
voters remain politically active - especially in near-term
midterm cycles when Obama is not on the ballot, or future
presidential contests once Obama's presidency ends - they
could transform party and electoral politics in the United
States in the Democrats' favor. Their latent potential
contrasts sharply with the fate of the Democratic majorities
"New Democrat" Bill Clinton inherited in 1992, which
promptly disappeared two years later because of low turnout
in 1994.

THE "NEW" NEW DEMOCRATS?

Bolstered by the centrist Democratic Leadership Council,
"New Democrat" Bill Clinton promised a new, "third-way" or
"triangulated" approach to governing that would draw the
best ideas from both ends of the ideological spectrum.
Although Clinton was more liberal than his Democratic
predecessors in the White House on social issues like
abortion and gay rights, his economic policies were
generally business-friendly and, in some cases, hostile to
the regulatory state. Clinton raised marginal income tax
rates and attempted to overhaul the national health care
system, but most of the economic benefits and middle-class
gains during his presidency resulted from deficit reduction,
the Federal Reserve's dedication to low interest rates, and
the technology market and early housing market booms. Other
than targeted tax incentives for working-class voters, there
was little in the way of directly redistributive policies -
and, of course, Clinton supervised the supposed "end to
welfare as we know it." Whatever his record, Clinton's
third-way politics - devised as a solution to the Democrats'
electoral struggles in the 1970s and 1980s15 - seem to have
been validated: he left office with the highest approval
rating of any modern president.

Do Obama's governing approach and ideological posture signal
a newly reconstituted Democratic Party for the new century,
or are they warmed-over versions of Clintonian
triangulation? The stimulus plan signed into law in early
2009 and the health care reform package passed in March 2010
demonstrate a willingness to spend big on new investments,
to spur economic growth and rectify the socioeconomic
disparities caused by the asymmetrical access to affordable
health insurance. But in other ways Obama has disappointed
his ideological base, which by dint of his electoral
coalition is more liberal than Clinton's. Latinos are
frustrated with Obama's foot-dragging on immigration reform;
economic populists are deflated by Obama's appointment of
Timothy Geithner to Treasury and the toothless prosecution
of Goldman Sachs; gay rights activists are angry about the
president's refusal to press their legislative agenda; and
foreign policy liberals are fretting aloud about everything
from Obama's Afghanistan troops increase to his torture and
Guantanamo policies. Analogizing the new president's
cautious approach to none other than president Herbert
Hoover's governing style, Harper's magazine critic Kevin
Baker produced a laundry list of complaints about the
disconnect between Obama's campaign rhetoric and his
governing choices. "Obama has done nothing to pass 'card
check' provisions that would facilitate union organization
and quietly announced that he would not seek stronger labor
and environmental protections in NAFTA," Baker wrote six
months into Obama's young presidency.16 All of which has led
some to wonder if Obama is a new kind of Democrat, or kind
of a New Democrat?

Given his and his administration's proximity to Wall Street
and other special interests he railed against during the
campaign, and his affirmation of tax cuts for virtually all
but the very rich, Obama bears some striking similarities to
the New Democrats of the Clinton era. On the other hand, his
support for a nearly $800 billion stimulus package, along
with passage of health care reform legislation that promises
to expand coverage for younger, poorer, and uninsured
Americans, Obama looks like a more liberal version of the
post-Great Society Democratic Party. Readers of his book,
The Audacity of Hope, will find this splitting-of the-
difference quite familiar, for this is how the new
president's intellect generally operates. In that regard,
though his conservative critics dismiss his policies as
"socialist," the stimulus was a capitalism preserving
Keynesian response to the economic recession he inherited;
conversely, though some of his liberal critics worry that
health care reform provides unnecessary financial windfalls
to insurers, the new legislation extends coverage to
millions of working-class and poor Americans who are
presently uninsured. All of which is to say that Barack
Obama is too liberal to be classified as a Democratic
Leadership Council-style centrist - but not as liberal as
opponents portray him.

What this means for the Democratic Party of the Obama
"brand," insofar as it exists, will obviously hinge on
Obama's ability to get re-elected. But it will also depend
upon what he does with the mandate for change he asserted in
2008, and the degree to which his policies represent a major
break from those of his recent predecessors. A
"reconstructive" president, as presidential scholar Stephen
Skowronek argues, uses the presidency and his political
capital to fundamentally disrupt the politics of the past.
Shifting America's foreign policy posture from
interventionist to diplomatic; re-regulating the financial
sector in ways that prevent or at least mitigate future
market bubbles; and creating a new entitlement for health
insurance - these are the types of large-scale
transformations out of which reconstructive presidencies are
made. Thus far there is a clear intent to achieve the first
two; the verdict on the third - given that so many of the
health care reform provisions do not kick in until 2014 -
may not be known until after Obama's presidency ends.

IDEAS AND INFRASTRUCTURE

A political party's standing is judged first and foremost by
its electoral and governing success - by offices won and
policies enacted. In 2006 and 2008, Democrats forged new
majorities in both the House and Senate - and among
governors and state legislatures - and recaptured the White
House. In the three years since taking over Congress, they
shepherded into law a minimum wage increase, new consumer
protections, a $787 billion stimulus package, and the
landmark health care reform package; and they are presently
pushing for new regulations on the financial industry,
banks, and securities trading. But electoral gains can be
reversed, and much of the Democratic agenda took the form of
responsive measures to lingering problems. To permanently
realign American politics a party needs something more -
specifically, the Democrats need broadly popular new policy
ideas and the political-electoral infrastructure to sustain
the majorities necessary to enact those policies. What are
the Democrats' new governing ideas and how well organized
are they for the political-electoral battles ahead?

Shifting foreign policy from interventionist to diplomatic
and creating a new entitlement for health insurance are the
types of large-scale transformations out of which
reconstructive presidencies are made.

On the ideas front, the problem with Obama's "hope" and
"change" themes is that such vagaries are better suited to
campaigning than governing. Obama complicated his electoral
mandate and ratcheted up expectations for his presidency by
promising to fundamentally disrupt partisan politics and
interest group influence in Washington - a promise far
easier to make than deliver. After closely observing Obama's
first year in office, Jonathan Alter writes: "Unfortunately,
for Obama, the means of achieving that vision - pragmatism
and a long-term horizon - did not yet add up to a coherent
governing philosophy. Obama's policy prescriptions were
complex and defied easy summation, which made it harder for
him to explain them than it was for [Ronald] Reagan,
Clinton, and even Bush. The rocket fuel of his campaign was
his personal story; developing a powerful story about
America and where it was going proved more elusive."17

If Obama and his Democratic allies in Congress proved better
at building a partisan majority than developing a coherent
governing philosophy, it's because Democrats were blessed by
the public rejection of Bush-era politics and policies. But
this blessing also implies the curse of an ambiguous policy
mandate, one further muddled by certain Democratic policy
choices that appear to perpetuate rather than break with
those of the recent past. The near-term fortunes of the
national Democratic Party thus turn on how well the
president, Speaker of the House Nancy Pelosi, Senate
Majority Leader Harry Reid, and other national Democrats can
make an affirmative, forward-looking case for retaining
their power. The menu of tectonic policy changes might
include a reconfiguration of income and payroll tax rates to
shift the tax burden away from work to income and wealth; a
shift in anti-terrorism policy that includes a new
philosophy on how to use American power without tilting
toward interventionist and preemptive attack; and a
wholesale reconsideration of immigration and amnesty
policies that venerates both human rights for illegal
immigrants and the protection of U.S. borders.

Obama ratcheted up expectations for his presidency by
promising to fundamentally disrupt partisan politics and
interest group influence.

Certain Democratic policy choices appear to perpetuate
rather than break with those of the recent past.

The battle for new ideas and agendas remains an uphill
struggle. Critics would say the lack of new ideas proves
there's little meat on the "hopeychangey" bone, to borrow
language from 2008 Republican vice-presidential nominee
Sarah Palin. Defenders would counter that so much of Obama's
early presidency (aside from health care) needed to be
reactive because of the messes he inherited and had to fix.
Whatever the case, the good news for Obama-era Democrats is
the downhill speed with which they reversed the
infrastructural disadvantages they once suffered relative to
the Republicans. Within a single presidential cycle, the
Democratic Party - under the stewardship of Obama and 2008
campaign manager David Plouffe - has been converted from a
beleaguered, underfunded, disorganized, strategically
myopic, and technologically-deficient party into a lean,
mean, political-electoral fighting machine.

Obama raised and spent roughly a quarter billion dollars in
the Democratic primary, then promptly raised and spent
another half billion for the general election. In addition
to these record sums, Obama revolutionized the way money was
raised: because so much was raised so fast online, the
campaign dramatically reduced the overhead costs of old
fundraising models. The Obama campaign also built a state-
of-the-art campaign operation that used regression analyses
to identify potential supporters, cutting-edge technology to
communicate with those supporters, and creative social
networking tools to connect those supporters to each other.
The campaign's sophisticated mobilization model not only
created economies of scale, but permitted the Obama campaign
to shift significant get-out-the-vote and fundraising costs
onto volunteers and surrogates. The ideal supporter, in
fact, was persuaded to perform three functions - vote,
donate, and organize. Just four short years after White
House adviser Karl Rove and Bush-Cheney '04 campaign manager
Ken Mehlman created a revolutionary field operation and a
state-of-the-art "seventy-two-hour program," Republican
operatives had to concede that their organizational model
was already eclipsed by the Obama campaign.18

After the election, that campaign operation was converted
into Organizing for America (OFA), run by the Obama
political organization from within the Democratic National
Committee. OFA controls demographic information and donor
profiles on an estimated thirteen million supporters. If
recharged and updated properly by 2012, Obama could push
that figure closer to twenty million and become the first $1
billion presidential candidate. Elsewhere, the Democratic
Party's progressive allies have built new political
infrastructure, ranging from think tanks like the Center for
American Progress to the media watchdog group Media Matters.
No longer do pundits speak of a slow-footed, disorganized,
and underfunded center-left. When Rove and former Republican
National Committee chairman Ed Gillespie announced, in May
2010, the creation of five new, overlapping organizations
designed to rectify the GOP's structural deficiencies in
order to help Republicans recapture Congress and the White
House, it was clear that the partisan playing field once
tilted decidedly against the Democrats has tipped, for now
at least, in their favor.19

OBAMA AND THE PROSPECTS FOR DEMOCRATIC REALIGNMENT

As the 2010 midterms and the midpoint of Barack Obama's
first term approach, the Democratic Party - nationally - is
better positioned than at any time since at least the early
1990s, and probably as far back as the mid-1960s. Of course,
by November 1994 Democratic presidential candidate Bill
Clinton was watching helplessly as his party lost its
congressional majorities - a storyline that could repeat
itself in 2010. What's different for Obama-era Democrats is
that they are buffeted by a demographically-favorable
electorate and a formidable political-electoral machine.
What's still absent - and it's a key missing ingredient - is
a more comprehensive and coherent national policy agenda.

No longer do pundits speak of a slow-footed, disorganized,
and underfunded center-left.

Thus far, an "Obama Democrat" is a discernable electoral
phenomenon. But an electoral victory does not a partisan or
political realignment make and an "Obama Democrat," from a
policy standpoint, is less obviously distinct. In order to
cement their recent electoral victories and create such
distinctions, following a reasonable period of reactive
policies to solve inherited problems, Obama and his
Democratic allies must fashion a new policy agenda that
satisfies and builds upon their electoral majorities of 2006
and 2008. The early outlines of this disruptive break could
be seen in a less aggressive defense posture and a more
humble, diplomatic foreign policy, as well as in the
domestic investments aimed at reducing the onerous burdens
of health care premiums in order to achieve productivity and
wage gains for businesses and the workers they employ. But
again, these are policies that are largely retrospective-
looking responses to failures by Obama's two immediate
predecessors. Less clear is what an affirmative, prospective
agenda - around which a new, dominant political coalition
can be built - for the longer term would look like.
Assembling a majority to correct errors and failures of the
past is far easier than building a majority to prosecute a
hopeful, change-oriented agenda for the future.

If Obama-era Democrats can resolve some of these festering
problems and still survive the 2010 midterms and 2012
presidential cycle, at that point they will have a chance to
reconstitute themselves as "Obama Democrats" in a way that
not only brings closure to Reagan-era conservatism, but also
represents a striking departure from earlier periods of
Democratic governance. Failing that, today's Democratic
Party will merely have revived its former self under new,
more effective management than an embattled Bill Clinton was
able to achieve at a moment when Republicans and
conservatives enjoyed greater political momentum than they
do today. Of course, if Obama and congressional Democrats
fail to offer an affirmative, forward-looking, policy-based
warrant for their leadership, and if they permit their
current political-electoral advantages to slip away, the
party could find itself yet again in retreat.

Notes

1. Peter Beinart, The Good Fight: Why Liberals - and Only
Liberals - Can Win the War on Terror and Make America Great
Again (New York: Harper Collins, 2006); and Matthew
Yglesias, Heads in the Sand: How the Republicans Screw Up
Foreign Policy and Foreign Policy Screws Up the Democrats
(Hoboken, NJ: Wiley, 2008).

2. Thomas Frank, What's the Matter with Kansas?: How
Conservatives Won the Heart of America (New York: Henry
Holt, 2005).

3. Amy Sullivan, The Party Faithful: How and Why Democrats
Are Closing the God Gap (New York: Scribner, 2008); and Jim
Wallis, God's Politics: Why the Right Gets It Wrong and the
Left Doesn't Get It (San Francisco: Harper, 2005).

4. William A. Galston and Elaine Kamarck, "The Politics of
Polarization" (2005 paper, available at www.third-way.com);
and Zell Miller, A National Party No More: The Conscience of
a Conservative Democrat (Macon, Ga.: Stroud & Hall, 2003).

5. Matthew R. Kerbel, "Conclusion: Blueprint for Progressive
Change," in Get This Party Started: How Progressives Can
Fight Back and Win, ed. Matthew R. Kerbel (Lanham, MD:
Rowman & Littlefield, 2006), 177- 192; and Mike Lux, "The
DLC, Past and Present," August 14, 2007, available at
http://www.openleft.com/showDiary.do?diaryId=770.

6. Matthew D. Lassiter, The Silent Majority: Suburban
Politics in the Sunbelt South (Princeton: Princeton
University Press, 2007); and Lisa McGirr, Suburban Warriors:
The Origins of the New American Right (Princeton: Princeton
University Press, 2002).

7. William A. Galston, "The White Male Problem," Blueprint,
July 12, 2001; and David Paul Kuhn, The Neglected Voter:
White Men and the Democratic Dilemma (New York: Palgrave
MacMillan, 2008).

8. Steve Jarding and Dave "Mudcat" Saunders, Foxes in the
Henhouse: How the Republicans Stole the South and the
Heartland and What the Democrats Must Do to Run 'em Out (New
York: Touchstone, 2006); and Bob Moser, Blue Dixie:
Awakening the South's Democratic Majority (New York: Times
Books, 2008).

9. Thomas F. Schaller, Whistling Past Dixie: How Democrats
Can Win Without the South (New York: Simon & Schuster,
2006).

10. John Judis and Ruy Teixeira, The Emerging Democratic
Majority (New York: Scribner, 2002).

11. Seth Gittell, "The Democratic Party Suicide Bill,"
Atlantic Monthly, July/August 2003, 106-113.

12. Matt Bai, The Argument: Billionaires, Bloggers, and the
Battle to Remake Democratic Politics (New York: Penguin,
2007); and Jacob S. Hacker and Paul Pierson, Off Center: The
Republican Revolution and the Erosion of American Democracy
(New Haven: Yale University Press, 2005).

13. Glenn Hurowitz, Fear and Courage in the Democratic Party
(College Park, MD: Maisonneuve Press, 2007); and Paul
Waldman, Being Right Is Not Enough: What Progressives Must
Learn from Conservative Success (Hoboken, NJ: Wiley, 2006).

14. Philip A. Klinkner and Thomas F. Schaller, "LBJ's
Revenge: The 2008 Election and the Rise of the Great Society
Coalition," Forum 6, no. 4, article 9, available at
http://www.bepress.com/forum/vol6/iss4/art9.

15. Kenneth S. Baer, Reinventing Democrats: The Politics of
Liberalism from Reagan to Clinton (Lawrence, KS: University
Press of Kansas, 2000).

16. Kevin Baker, "Barack Hoover Obama," Harper's, July 2003,
31.

17. Jonathan Alter, The Promise: President Obama, Year One
(New York: Simon & Schuster, 2010), xvii.

18. Michael McDonald and Thomas F. Schaller, "Voter
Mobilization in the 2008 Election," chapter 4 in The Change
Election: Money, Mobilization, and Persuasion in the 2008
Federal Elections, ed. David B. Magleby (Provo, UT: Center
for the Study of Elections and Democracy, 2009).

19. Mike Allen and Kenneth P. Vogel, "Rove, GOP Plot Vast
Network to Reclaim Power," Politico, May 6, 2010, available
at http://www.politico.com/news/stories/0510/36841.html.

[Thomas F. Schaller is professor of political science at the
University of Maryland - Baltimore County. He is the author
of "Whistling Past Dixie: How Democrats Can Win Without the
South," and co-author of "Devolution and Black State
Legislators: Challenges in the Twenty-First Century." He is
a political columnists for the The Baltimore Sun, a blogger
for fivethirtyeight.com, and can be reached at
schalle...@gmail.com .]

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