Good practices in SEO app marketing Currently there are already more than 3.1 
million apps: 1.6 on Google Play and 1.5 million on the Apple App Store. Due to 
this growing number, it is becoming more and more complex to get an application 
highlighted in the application stores. For this reason, it is very important to 
master all aspects related to App Store Optimization. The 3 main objectives of 
the ASO Within the ASO, there are two types of factors: Off Metadata or 
external factors that are not 100% under the developer's control (installs, 
ratings or comments). Factors On Metadata. In this case, we will deal with the 
On Metadata factors, since they are the ones that we can control and in which 
we can influence directly with the SEO App: keywords , creation of key texts 
and the descriptions of our application.

As well as the information that appears in the App Store or Google Play tab: 
category, developer history, icon, screenshots, video previews and the size of 
the app. The ASO process is not an isolated app 
[url=<https://www.latestdatabase.com/kenya-phone-number-list/]Kenya> Phone 
Number List[/url] marketing action, but rather it has to be fax list 
continuously monitored and optimized in order to maximize the visibility of our 
application and improve its position with respect to the competition at all 
times. The 3 phases that we cannot lose sight of are: Study and definition of 
the keywords that are going to work to improve the positioning of the app, 
taking into account the level of competition.

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Optimization of the application file using the keywords defined in the previous 
phase, to achieve the best possible positioning. Monitoring of our keyword 
rankings and top charts, as well as those of the competition. The 9 factors ASO 
On-Metadata in Mobile App Marketing App title You have to choose an 
attention-grabbing title that represents your app. There is a limitation of 30 
characters in Google Play and 64 in iOS. Brief description (Google Play) Your 
synthesis skills will have to come to light in this section. It is offered on 
Google Play and it would be good to include some of the keywords that we have 
selected related to our app.

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