> Kelly Willis Mounts Her Horse
> Once Again
> Kelly Willis is to be forgiven a certain amount
> of professional bitterness.
>
> After all, the last time she had a new album on
> the shelves was in 1993. Her last label deal
> fell apart two years ago with nothing to show
>
> for her troubles but a four-song EP released
>
>  only in Texas. And for an artist with three
>  critically lauded albums behind her and a
>  reputation as one of the best female voices in
>  Texas, her total sales sure are a long ways
>  from the half million mark. Jaded? You bet.
>
> Or maybe not. If any of these things genuinely
> trouble the thirty-two-year-old
> singer/songwriter, she hides it remarkably
> well. At the moment, Willis seems to be a
> model of optimism. Her new label, Rykodisc,
> has just released What I Deserve, her first
> album in six years, and the reviews thus far
> have been encouraging. But most importantly,
> she finally feels the freedom to pursue her own
> artistic vision. The title track of the new album,
> which she co-wrote with Gary Louris of the
> Jayhawks, seems to sum up perfectly where
> Willis has been and where she stands now:
> "Well I have done/The best I can/Oh but what
> I've done/It's not who I am/And oh what I
> deserve ..."
>
> "I was only twenty years old when I got my
> first deal with MCA, and I just hadn't really
> developed yet," Willis explains in a phone call
> from her adopted hometown of Austin. "I was
> young, but I wanted to be like Nanci Griffith, or
> Steve Earle or Emmylou -- that's how I wanted
> to develop. I didn't think I was that talented at
> the time, but that's where I wanted to go.
> [MCA] tried to compromise with me, but they
> just really wanted me to look good and sell
> music. So it was a struggle, and being so
> young and not sure of myself, I always felt bad
> when I disagreed."
>
> When MCA dropped her after three albums
> failed to register on country radio, Willis set
> about reinventing herself. She turned her
> attention to writing her own songs, a luxury
> she had scarce time for while caught up in the
> country music star-making circus. Fading
> Fast, a promo-only EP released in 1996 on
> her new label, A&M, found her collaborating
> with alt-country forerunners Louris, Son Volt
> and 16 Horsepower, and hinted at the more
> rock-oriented, stylized arrangements which
> characterize What I Deserve. But before she
> really got started on the album, the A&M deal
> fell apart when her trusted A&R rep was fired
> and Willis asked to be released.
>
> "I had a really strong feeling that if I stayed
> there I would end up with a person who either
> didn't get me or who really felt like I would
> have to change what I was doing. I had already
> been in a record deal like that, and that's not
> what I was up for. And I thought it would be
> really easy to get another deal, but no
> ...(laughs). I had a horrible time, and ended up
> having to make [the album] myself."
>
> After finishing the album in December of 1997,
> Willis began shopping the finished project to a
> handful of labels. "Ryko was the most
> enthusiastic, and loved the album exactly the
> way it was," she says. "At a label like
> Rykodisc, the pressure is just to make a
> really good creative record that contributes to
> the musical community at large, whereas at
> MCA it was to make a record that would sell a
> lot."
>
> If Willis is clearly happier with her new label
> situation, however, she's not about to look
> back in anger on her MCA years. "It was a
> great learning experience, and I had a
> wonderful time as well," she says. "I got to
> work with really talented people, and created a
> career that has carried me through to this
> record. So it was a chance of a lifetime. It
> wasn't all bad."
>
> Likewise, even though Ryko will be marketing
> What I Deserve primarily to American and
> Triple A markets, Willis has by no means
> abandoned her country roots. "I don't think
> they're going to try for the full-on country chart,
> but that's where I made my audience, and I
> think it would be silly for me to ignore it
> because I really love country music and I think
> there is a strong country feel to this record. I
> guess I'm just one of those cursed people that
> doesn't fit in really well anywhere, but it's not
> impossible."
>
> As for the bottom line, Willis says she'd love
> to see the new album hit the 100,000 sales
> mark, which would be a modest improvement
> from the 60,000 or so she averaged on her last
> three. "I don't think that's really unrealistic to
> hope for, but it's not going to kill me if it
> doesn't," she says. Hopefully, Ryko will prove
> just as flexible. "I can handle losing a deal, but
> I feel that Rykodisc would not be freaked out
> ... I think they would be into making another
> record or two.
>
> "I feel confident about that at this point
>  anyway," she adds, laughing quietly. "Talk to
>
>    me in about a year, and I'll let you know."
>
>  RICHARD SKANSE (February 24, 1999)
>

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