Stanford Graduate School of Business Goes to India
FOR FURTHER INFORMATION: Helen K. Chang, 650-723-3358,
Fax: 650-725-6750

January 13, 2005

STANFORD GRADUATE SCHOOL OF BUSINESS—MUMBAI—The
Stanford Graduate School of Business hosted its first
ever Executive Forums in India on Jan. 6, 10, and 12
with one-day management seminars and networking events
in New Delhi, Bangalore, and Mumbai, respectively.
More than 450 business executives, Stanford University
alumni, and distinguished guests registered for the
events in the three cities.

“We want to be at the vanguard of India’s exciting
economic growth, not only in terms of attracting the
best candidates to our programs but also learning
about what challenges Indian business leaders are
facing,” said Dan Rudolph, senior associate dean for
operations at the Stanford Graduate School of
Business, in an interview with a reporter from the
Business Standard.

In each city, Rudolph kicked off the program with an
overview of Stanford and the Business School, one of
seven schools at Stanford University. “The Stanford
Graduate School of Business has two products: ideas
and leaders,” he said. “We produce ideas through our
world-renowned faculty who develop case studies and
write path-breaking research and textbooks. Through
our 23,000 alumni around the globe, we are changing
lives, changing organizations, and changing the
world.”

Stanford Business School offers four programs, said
Rudolph: the two-year MBA program to educate future
leaders, a one-year Stanford Sloan Master’s Program
for mid-career executives, a doctoral program to
produce future scholars and teachers, and executive
education programs for experienced managers.

Following Rudolph’s introduction, two of the School’s
faculty members presented lectures based on their
research.

V. “Seenu” Srinivasan, the Adams Distinguished
Professor of Management and director of the Strategic
Marketing Management Executive Program, is an
internationally known specialist in marketing and one
of the few professionals who has revolutionized
academic and applied thinking in this area. Srinivasan
has twice been honored with the John Little Award from
the Marketing Science Society for the best marketing
article published in its journal. His lecture focused
on “Brand Equity: Measuring, Analyzing, and
Predicting.”

Robert Burgelman, the Edmund W. Littlefield Professor
of Management and director of the Stanford Executive
Program, is an expert on corporate entrepreneurship,
strategic business exit, and the role of strategy in
firm evolution. He lectured on “Strategy Is Destiny: A
Perspective on Strategic Leadership.”

A reception and dinner followed the presentations.

The Executive Forums in India were presented by the
Executive Education Program and sponsored by the
Stanford Business School Alumni Association as an
outgrowth of alumni reunion events around the world.
Forums have also been held in China, Singapore,
Taiwan, Hong Kong, Korea, Spain, Portugal, France,
Italy, Denmark, England, Germany, Switzerland, and
Mexico.

 




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