Link: http://slashdot.org/article.pl?sid=06/05/01/1258224 Posted by: CmdrTaco, on 2006-05-01 15:00:00
[1]Gli7ch writes "According to an Australian study, our geek wonder-drink of choice [2]might turn us into yes-men. From the article: "The experiments showed that "caffeine increases persuasion through instigating systematic processing of the message"." Apparently this has implications for the advertising world, "because it suggests that they should schedule adverts for times when people are likely to be consuming caffeine, such as breakfast time."." References 1. mailto:[EMAIL PROTECTED] 2. http://www.abc.net.au/science/news/stories/s1627382.htm