[1]http://www.csnews.com/csn/petroleum/article_display.jsp?vnu_content
   _id=1000901827

   M-PACT Speakers Look at the Future of Fuels
   [cid:part1.07020307.03070609@ouvaton.org] By Melissa Master
   INDIANAPOLIS -- At the Midwest Petroleum and Convenience Tradeshow
   held in Indianapolis, Ind., a regional event for petroleum marketers
   and convenience store operators from Illinois, Indiana, Ohio and
   Kentucky, things got off to a lively start with a session featuring
   two experts: Bob Bassman, who spoke about petroleum marketing
   agreements and the Petroleum Marketing Practices Act, and Rick Geise,
   who spoke about the future of biodiesel.
   Bassman, a partner at Bassman, Mitchell & Alfano who has served as
   general counsel to the Petroleum Marketers Association of America
   since 1979, kicked things off with an overview of the basics of
   petroleum marketing agreements. "I came into the industry as the model
   shifted from three-bay full-serve to self-serve gas-and-go," he said.
   As someone who has seen the industry evolve from the days when
   handshake contracts were not unheard of, Bassman emphasized the
   importance of memorializing in writing the terms agreed on by the
   franchisor and franchisee regarding pricing, the duration of the
   relationship, the allocation of environmental responsibility and
   security and amortization agreements.
   When it comes to dealer and subjobber agreements about basis pricing,
   Bassman said, "You want to word it precisely." He also noted that in
   order to comply with the Petroleum Marketing Practices Act (PMPA),
   contracts with all dealers should be uniform to guarantee that they
   are not discriminatory. In most PMPA litigation, he said, the
   franchisor has emerged the victor. "What was designed as a shield for
   franchisees is not infrequently a sword for franchisors," he
   explained.
   Bassman also pointed out some popular misconceptions about the scope
   of the PMPA, explaining that it does not make any reference to pricing
   or require franchises of any particular duration. It also does not, to
   the dismay of many litigants who believed otherwise, require that a
   franchisee be offered the right to purchase his station if the
   franchisor is selling it, unless the franchisee will be nonrenewed
   based on that sale.
   Making Money on Biodiesel
   Next on the agenda was Geise, director of marketing and brand manager
   for Cold Spring, Ky.-based Griffin Industries, which collects meat and
   poultry byproducts, grocery scraps, and restaurant grease and waste
   from the bakery industry and recycles them into fats, oils, proteins,
   alternative fuels, leather goods, organic fertilizers and methyl
   esters for the pet food, animal feed, industrial/chemical, petroleum,
   leather and turf industries.
   Seeing that Indianapolis was hosting a "Star Wars" convention, Geise
   began his presentation with a quote from Yoda: "Decide you must to
   first dig your well before you become thirsty." In this case, the
   quote applies to the role of biodiesel in relation to petrodiesel. The
   traditional role of biodiesel in the eyes of the Department of Energy,
   Geise explained, has been to reduce dependency on foreign oil,
   encourage domestic economic development and lower emissions; but the
   ultimate role of biodiesel, as Geise sees it, should not be to
   supplant petrodiesel but to extend the functional life of the world's
   petroleum supply and thus buffer global demand.
   Geise went on to outline biodiesel's advantages: It can use the same
   pipes, tanks and fueling systems as petrodiesel; it can be used in
   standard vehicles formulated for petrodiesel; and it reduces emissions
   of carbon monoxide, hydrocarbon and particulates. Finally, even in
   blends that are as low as 2 percent biodiesel, biodiesel increases the
   lubricity of diesel fuel by 50 percent.
   Geise also touched on the challenges in selling biodiesel, including
   the fuel management issues created by cold flow; fluctuation in
   feedstock value that can cause corresponding fluctuations in price;
   and manufacturer warranties that do not allow for biodiesel usage or
   mandate low inclusion levels.
   Finally, he summarized the limitations to biodiesel, saying, "It's
   never going to be a complete displacement of diesel fuel." In fact, he
   said, the maximum market penetration is 5 to 7 percent of domestic
   diesel consumption, due to factors including production capacity and
   feedstock potential capacity.
   Despite those limitations, however, biodiesel is a worthwhile
   investment for jobbers and retailers, Geise concluded. First, there
   are federal incentives to sell biodiesel, and state incentives in some
   locations. Second, there is the issue of demand from consumers. He
   cited a case study with Lykins Oil, which sells a biodiesel blend from
   seven retail pumps in Kentucky and Ohio. In its first year with
   biodiesel, the company experienced no operation problems and showed a
   moderate increase in same-store sales.
   Geise wrapped up with some advice for adding biodiesel, suggesting
   that retailers promote their new biodiesel products, be aware and take
   advantage of subsidies, label biodiesel at the pump, capitalize on its
   flexibility and start with low-level blends rather than with 100
   percent biodiesel.
   [cid:part2.06020108.09050806@ouvaton.org]
   [2]M-PACT Speakers Look at the Future of Fuels
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   [4]Shell Offers Operators a Break on Credit-Card Fees
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   [6]Industry Report Finds Challenges, Opportunities for Convenience
   Retailers

   [cid:part3.03000803.04010600@ouvaton.org]

References

   1. 
http://www.csnews.com/csn/petroleum/article_display.jsp?vnu_content_id=1000901827
   2. 
http://www.csnews.com/csn/petroleum/article_display.jsp?vnu_content_id=1000901827
   3. 
http://www.csnews.com/csn/petroleum/article_display.jsp?vnu_content_id=1000901826
   4. 
http://www.csnews.com/csn/petroleum/article_display.jsp?vnu_content_id=1000892890
   5. 
http://www.csnews.com/csn/petroleum/article_display.jsp?vnu_content_id=1000892891
   6. 
http://www.csnews.com/csn/petroleum/article_display.jsp?vnu_content_id=1000892887

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