http://www.tompaine.com/articles/20050920/sun_rising_over_new_orleans.php

Sun Rising Over New Orleans

John F. Wasik

September 20, 2005

John F. Wasik writes for Bloomberg News and is the author of the 
upcoming book, Merchant of Power: Samuel Insull, Thomas Edison and 
the Creation of the Modern Metropolis (Palgrave-Macmillan).

As hundreds of thousands of souls return to the birthplace of jazz, 
one of the most critical questions facing the Big Easy is how to 
rebuild the estimated 200,000 homes that were damaged by Hurricane 
Katrina.

Let's take some of the estimated $100 billion or more it will take to 
fix the city and create the nation's largest, most sustainable solar 
city.

The logic for creating a solar city is powerful: Not only would 
innovative, energy-producing housing save thousands of dollars on 
operating costs for financially strapped homeowners-many of whom 
weren't covered by flood insurance-but it would jump-start a new 
industry, build a badly needed alternative energy infrastructure, and 
reduce the emissions that cause global warming.

There are now only about 20,000 people working in the solar equipment 
industry, which is growing at a 20-percent annual rate. At least that 
many again would be required to provide the equipment to outfit New 
Orleans as a solar-powered city, adding up the manufacturing, 
installation and utility-support jobs. Why not give a boost to an 
industry that benefits our entire country?

Already there is a lot of discussion about how to rebuild New Orleans 
to ensure that the insecurity and injustice uncovered by Katrina do 
not return. Yet however that larger land-use debate plays out, many 
homes will have to be completely demolished. Ideally, the wood, stone 
and metal from the houses being razed could be recycled and re-used 
for building materials or levees. That leaves a lot of empty lots and 
the critical question of home design. If we are to leverage the 
reconstruction of New Orleans to launch the American solar power 
industry, this is where we must begin.

The first thing to do is have architects compete to design 
attractive, sustainable, low-cost panelized homes that could be 
manufactured in factories and quickly assembled on site. The homes 
would range from updated yet spacious "shotgun" shacks to antebellum 
deluxe models.

These new homes would be graced by solar collectors to heat water and 
photovoltaic panels to provide electricity. Passive-solar designs 
would capture winter heat and high-efficiency heat pumps would keep 
them cool in summer.

If all this sounds excessively idealistic, it's not. The 
technologies, designs and products exist. The recently passed federal 
energy bill already has a number of tax incentives for installing 
solar and energy-efficient appliances. The bill didn't go far enough, 
though. For the alternative energy industry to thrive, it needs even 
more government funding and tax breaks and large scale use. Enter New 
Orleans.

At present, tax incentives for building solar homes in Louisiana are 
practically non-existent. While the state grants you a minor break 
from property tax valuation if you have a solar appliance installed 
on your home, there are no state tax credits offered. Contrast that 
with the state of Oregon, which, through a non-profit and state 
partnership, offers up to $10,000 in incentives to homeowners and up 
to $35,000 to businesses. Even the new 1,700-page federal energy law 
gives some carrots to homeowners for installing solar equipment. If 
you install a solar hot water heater, for example, you may receive a 
tax credit of up to $3,000. The more generous tax breaks, however, 
don't go into effect until 2006.

To make solar energy economically competitive with conventional forms 
of power, the cost of producing it needs to drop by a factor of 
three. Only mass production of solar appliances and homes can make 
that possible. That's why New Orleans is the perfect place to start, 
requiring only that far-sighted state and local politicians adopt 
solar-friendly rebuilding codes. That's because the challenge in 
front of solar power is not technological. We already have the 
technology and brainpower on the shelf, courtesy of the U.S. 
Department of Energy's many national laboratories, including the 
National Renewable Energy Lab. What solar power needs is widespread 
commercialization.

New Orleans has already given birth to innovative food, music and 
culture, leaving an indelible mark on the American character. Up 
until Katrina, she's always had a sunny disposition. Now it's time to 
bring that back and share it with the rest of the country.

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