I believe the most important piece is simply getting materials  
prepared for use by the loco's.  We need some professional looking PDF  
posters that can be printed and posted by users to encourage usage.   
Things like a 30 second video ad would also be helpful for some of the  
bigger loco's looking to do some web or tv advertising.  We need to  
have these materials prepared and then the loco's and the users can  
look at funding the ad properties and distributing the materials.

Jason Cruickshank


On 2009-11-02, at 6:37 PM, ubuntu-marketing-requ...@lists.ubuntu.com  
wrote:

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> When replying, please edit your Subject line so it is more specific
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>
> Today's Topics:
>
>   1.  Full Circle magazine #30 - out NOW! (Ronnie Tucker)
>   2. Re:  Reviving the Marketing Team (yet again!)    with a focus on
>      simple activism (John Vilsack)
>   3. Re:  Reviving the Marketing Team (yet again!)    with a focus on
>      simple activism (Alan Pope)
>   4. Re:  Reviving the Marketing Team (yet again!) with a focus on
>      simple activism (Martin Owens)
>   5. Re:  Reviving the Marketing Team (yet again!)    with a focus on
>      simple activism (Alan Pope)
>   6. Re:  Reviving the Marketing Team (yet again!)    with a focus on
>      simple activism (Danny Piccirillo)
>   7.  Ubuntu Marketing (Felix Campbell)
>   8. Re:  Reviving the Marketing Team (yet again!)with        a focus on
>      simple activism (Darkwing Duck)
>
>
> ----------------------------------------------------------------------
>
> Message: 1
> Date: Sat, 31 Oct 2009 11:46:31 +0000
> From: Ronnie Tucker <ron...@ronnietucker.co.uk>
> Subject: [ubuntu-marketing] Full Circle magazine #30 - out NOW!
> To: Ubuntu Marketing Mailing List <ubuntu-marketing@lists.ubuntu.com>,
>       Ubuntu News Mailing List <ubuntu-news-t...@lists.ubuntu.com>
> Message-ID: <4aec2397.10...@ronnietucker.co.uk>
> Content-Type: text/plain; charset=ISO-8859-1; format=flowed
>
> Full Circle Magazine - Issue #30
>
> Full Circle - the independent magazine for the Ubuntu Linux community
> are proud to announce the release of our thirtieth issue.
>
> This month:
> * Command and Conquer
> * How-To : Program in Python - Part 4, Applications for Bookworms,
> Installing OpenOffice.org Base.
> * My Story - The Doctor Is In, Recording Porgy & Bess, Ubuntu
> Reincarnates Pensioners Laptop
> * My Opinion - Acer Aspire One Distros
> * Review - Sony PRS-505 Ebook Reader
> * MOTU Interview - Thierry Carrez.
> * Top 5 - Writing Applications.
> * Ubuntu Women, Ubuntu Games and all the usual goodness!
>
> Get it while it's hot!
> http://fullcirclemagazine.org/issue-30
>
>
> Thanks!
>
> -- 
> Ronnie Tucker
> Editor, Full Circle Magazine
> www.FullCircleMagazine.org
>
> TWITTER: twitter.com/ronnietucker
> MSN: ronnietuc...@hotmail.com
>
> Registered Linux User # 456627
> Registered Ubuntu User # 18227
>
>
> -- 
> Ronnie Tucker
> ron...@ronnietucker.co.uk
> http://RonnieTucker.co.uk
>
> TWITTER: twitter.com/ronnietucker
> MSN: ronnietuc...@hotmail.com
>
> Registered Linux User # 456627
> Registered Ubuntu User # 18227
>
>
>
>
> ------------------------------
>
> Message: 2
> Date: Mon, 2 Nov 2009 17:30:02 -0600
> From: John Vilsack <vils...@gmail.com>
> Subject: Re: [ubuntu-marketing] Reviving the Marketing Team (yet
>       again!) with a focus on simple activism
> To: Jake Bradbury <jacob...@gmail.com>
> Cc: Ubuntu Marketing <ubuntu-marketing@lists.ubuntu.com>,
>       loco-conta...@lists.ubuntu.com
> Message-ID:
>       <60788a000911021530u50213550g44fe604ed2d12...@mail.gmail.com>
> Content-Type: text/plain; charset=ISO-8859-1
>
> I showed up to offer my support, as did a few others.  But unless we
> were missing something, the meeting never made it to the calendar, and
> nobody called it to order.
>
> I'm really sad about this.
>
> Thanks to those that showed up, I guess this means that U-M continues
> on its rudderless course.
>
> Maybe some day...
>
>
> On Sat, Oct 24, 2009 at 11:17 AM, Jake Bradbury <jacob...@gmail.com>  
> wrote:
>> My two cents:
>>
>> I think a meeting to discuss the direction of the Ubuntu Marketing  
>> team
>> would be a great first step. I would be excited to participate. I  
>> can make
>> time on Monday the 2nd as suggested by Martin. We do need a leader 
>> (s) to
>> provide a coherent goal/strategy and to prioritize activities  
>> supporting
>> that strategy. My opinion is that marketing should focus on getting  
>> the
>> Ubuntu message out. Ubuntu is "Linux for human beings" but a lot of  
>> less
>> tech savvy users either don't know about Ubuntu or are intimidated by
>> anything "Linux" (they think "oh I don't know enough about  
>> computers to use
>> Linux - that's for programmers.")
>>
>> I would suggest:
>>
>> The main goal of the Ubuntu Marketing team should be to increase  
>> the OS
>> marketshare for Ubuntu.
>> The strategy would be to raise awareness and understanding of the  
>> benefits
>> of Ubuntu vs. other OSs
>> The activities would be activities (blogging, setting up labs at
>> universities, hosting Windows 7-style "launch parties" [kidding on  
>> that last
>> one] etc.) that the community and Locos would carry out. We could  
>> decide on
>> specifics of those at the meeting.
>>
>> These are my suggestions for a starting point and I hope that you  
>> all can
>> improve on them. And while I don't think that we need financial  
>> support from
>> Canonical, it would be nice to have an "official" representative from
>> Canonical at the meeting. A little direction from Canonical could  
>> go a long
>> way in helping the community decide where to focus and then  
>> supporting the
>> community in its activities.
>>
>> ?Mozilla has done a great job of this. Check out
>> (http://www.spreadfirefox.com/.) By contrast, the efforts of the  
>> Ubuntu
>> marketing group have been (or at least seemed to me) very ad hoc and
>> targeted at the existing Ubuntu community. E.g. I love the magazine  
>> and the
>> volunteers do a great job on it. However, the magazine isn't an  
>> initiative
>> to evangelize people outside of the existing Ubuntu community - it is
>> something that engages the existing user base.
>>
>> Perhaps some Locos are doing things to get the word out about  
>> Ubuntu, but it
>> would be great to do some coordination and share what works.
>>
>> Jake
>>
>> On Thu, Oct 22, 2009 at 10:59 AM, Martin Owens <docto...@gmail.com>  
>> wrote:
>>>
>>> Hey John,
>>>
>>> First, please don't post giant text. Or if you do, make all of  
>>> your text
>>> giant. :-)
>>>
>>> On Thu, 2009-10-22 at 10:36 -0500, John Vilsack wrote:
>>>
>>>> Thanks for the offer. ?I'm not looking to throw anyone under the  
>>>> bus
>>>> about what occurred. ?It was just all standard fare if you are  
>>>> used to
>>>> those sort of politics. ?The people who held up the greatest  
>>>> amount of
>>>> resistance know who they were an no amount of reconciliation  
>>>> seemed to
>>>> matter. ?If you keep prodding enough, they will make their presence
>>>> known :)
>>>
>>> If you feel there is such a problem and it can't be reconciled, then
>>> we'll call a meeting. How does Monday 2nd November 2009, 23:00 UTC  
>>> (6pm
>>> EST) sound, we'll have it in #ubuntu-meeting and make sure that the
>>> community knows it's going on.
>>>
>>> First and only agenda item, to elect a leader, or if enough people  
>>> can
>>> not agree, to elect a board. 5 is usually a good number, but it  
>>> depends
>>> on how many people are interested in marketing.
>>>
>>> Those who were burned last time only need to come to this one  
>>> meeting,
>>> if it turns sour then you need not invest any more time than that.  
>>> But
>>> it's worth not giving up just yet. Assuming we can get a gracious  
>>> leader
>>> with a bit of vision, then the politics will largely fall away.
>>>
>>> Regards, Martin
>>>>
>>>
>>>
>>> --
>>> ubuntu-marketing mailing list
>>> ubuntu-marketing@lists.ubuntu.com
>>> Modify settings or unsubscribe at:
>>> https://lists.ubuntu.com/mailman/listinfo/ubuntu-marketing
>>
>>
>
>
>
> ------------------------------
>
> Message: 3
> Date: Mon, 2 Nov 2009 23:30:14 +0000
> From: Alan Pope <a...@popey.com>
> Subject: Re: [ubuntu-marketing] Reviving the Marketing Team (yet
>       again!) with a focus on simple activism
> To: Martin Owens <docto...@gmail.com>
> Cc: Ubuntu Marketing <ubuntu-marketing@lists.ubuntu.com>
> Message-ID:
>       <eba6d2300911021530x16ba8ba7q4d4000594cf02...@mail.gmail.com>
> Content-Type: text/plain; charset=ISO-8859-1
>
> 2009/10/22 Martin Owens <docto...@gmail.com>:
>> If you feel there is such a problem and it can't be reconciled, then
>> we'll call a meeting. How does Monday 2nd November 2009, 23:00 UTC  
>> (6pm
>> EST) sound, we'll have it in #ubuntu-meeting and make sure that the
>> community knows it's going on.
>>
>
> I don't know if this was a serious suggestion or not, but there didn't
> seem to be many people turn up. I guess a lack of promotion and no
> fridge calendar item may have led to this.
>
> If people are serious about reviving the marketing team, perhaps we
> can try again with an agenda, and a well promoted meeting?
>
> Cheers,
> Al.
>
>
>
> ------------------------------
>
> Message: 4
> Date: Mon, 02 Nov 2009 19:04:36 -0500
> From: Martin Owens <docto...@gmail.com>
> Subject: Re: [ubuntu-marketing] Reviving the Marketing Team (yet
>       again!) with a focus on simple activism
> To: Alan Pope <a...@popey.com>
> Cc: Ubuntu Marketing <ubuntu-marketing@lists.ubuntu.com>
> Message-ID: <1257206676.4766.8.ca...@delen>
> Content-Type: text/plain; charset="UTF-8"
>
> I completely agree,
>
> Although my own participation wasn't because I didn't remember, but
> because I was stuck on a bloody Grey Hound bus half way between  
> Vermont
> and Boston with a driver who couldn't drive any more and a farce to
> rival monty python.
>
> It's sad that were wasn't more people, and I'd like to apologize to
> everyone for my absence.
>
> Perhaps we need an administrative assistant to organize these  
> things, I
> asked about the fridge, I have no idea how to add things to it, other
> promotions such as the loco teams list and the planet would be good  
> too.
>
> People's Thoughts?
>
> Now I'll just catch the ULCP meeting.
>
> Martin,
>
> On Mon, 2009-11-02 at 23:30 +0000, Alan Pope wrote:
>> 2009/10/22 Martin Owens <docto...@gmail.com>:
>>> If you feel there is such a problem and it can't be reconciled, then
>>> we'll call a meeting. How does Monday 2nd November 2009, 23:00 UTC  
>>> (6pm
>>> EST) sound, we'll have it in #ubuntu-meeting and make sure that the
>>> community knows it's going on.
>>>
>>
>> I don't know if this was a serious suggestion or not, but there  
>> didn't
>> seem to be many people turn up. I guess a lack of promotion and no
>> fridge calendar item may have led to this.
>>
>> If people are serious about reviving the marketing team, perhaps we
>> can try again with an agenda, and a well promoted meeting?
>>
>> Cheers,
>> Al.
>
>
>
>
>
> ------------------------------
>
> Message: 5
> Date: Tue, 3 Nov 2009 00:26:04 +0000
> From: Alan Pope <a...@popey.com>
> Subject: Re: [ubuntu-marketing] Reviving the Marketing Team (yet
>       again!) with a focus on simple activism
> To: Martin Owens <docto...@gmail.com>
> Cc: Ubuntu Marketing <ubuntu-marketing@lists.ubuntu.com>
> Message-ID:
>       <eba6d2300911021626l12d3b6b7le92d17447f5f5...@mail.gmail.com>
> Content-Type: text/plain; charset=ISO-8859-1
>
> 2009/11/3 Martin Owens <docto...@gmail.com>:
>> Perhaps we need an administrative assistant to organize these  
>> things, I
>> asked about the fridge, I have no idea how to add things to it, other
>> promotions such as the loco teams list and the planet would be good  
>> too.
>>
>
> It's detailed here:- https://wiki.ubuntu.com/Fridge/Calendar
>
>> People's Thoughts?
>>
>
> My thoughts, put simply.
>
> The Ubuntu community could do with a coordinated marketing effort, and
> that requires leadership. If an appropriate person is thinking of
> stepping up to the plate to lead the team where no other persons have
> expressed an interest, I say go for it. In the event that multiple
> persons step up to the plate then some system of selection should be
> taken and a leader (or leaders) of the team chosen.
>
> Without leadership this team is destined to languish, whither and die
> or meander aimlessly.
>
> Just my 2p.
>
> I propose a meeting where this is discussed is arranged for sometime
> "soon", and is added to the calendar and promoted as necessary.
>
> Cheers,
> Al.
>
>
>
> ------------------------------
>
> Message: 6
> Date: Mon, 2 Nov 2009 19:34:02 -0500
> From: Danny Piccirillo <danny.picciri...@ubuntu.com>
> Subject: Re: [ubuntu-marketing] Reviving the Marketing Team (yet
>       again!) with a focus on simple activism
> To: Alan Pope <a...@popey.com>
> Cc: Ubuntu Marketing <ubuntu-marketing@lists.ubuntu.com>
> Message-ID:
>       <cc3196b0911021634le1e9da5l2f767dead37ac...@mail.gmail.com>
> Content-Type: text/plain; charset="utf-8"
>
> I admin the Marketing Team's calendar and can add an event to the  
> Fridge if
> a date for the meeting is decided upon. A while ago i tried to  
> revive the
> Marketing Team, beautified and reorganized the wiki, but there  
> didn't seem
> to be any consistent activities for the team, only specific projects  
> that
> team members had started. I am very willing to help out as much as i  
> can,
> but i'm not sure if i want to take up the main leadership role, as  
> i'm not
> sure what direction the team should go in and exactly what the team  
> should
> be doing.
>
> I've already been trying to lead the Gaming Team (which is a sub  
> team) and i
> haven't had enough time or help from members to keep it going as  
> strong as
> it was in the first couple of months.
>
> On Mon, Nov 2, 2009 at 19:26, Alan Pope <a...@popey.com> wrote:
>
>> 2009/11/3 Martin Owens <docto...@gmail.com>:
>>> Perhaps we need an administrative assistant to organize these  
>>> things, I
>>> asked about the fridge, I have no idea how to add things to it,  
>>> other
>>> promotions such as the loco teams list and the planet would be  
>>> good too.
>>>
>>
>> It's detailed here:- https://wiki.ubuntu.com/Fridge/Calendar
>>
>>> People's Thoughts?
>>>
>>
>> My thoughts, put simply.
>>
>> The Ubuntu community could do with a coordinated marketing effort,  
>> and
>> that requires leadership. If an appropriate person is thinking of
>> stepping up to the plate to lead the team where no other persons have
>> expressed an interest, I say go for it. In the event that multiple
>> persons step up to the plate then some system of selection should be
>> taken and a leader (or leaders) of the team chosen.
>>
>> Without leadership this team is destined to languish, whither and die
>> or meander aimlessly.
>>
>> Just my 2p.
>>
>> I propose a meeting where this is discussed is arranged for sometime
>> "soon", and is added to the calendar and promoted as necessary.
>>
>> Cheers,
>> Al.
>>
>> --
>> ubuntu-marketing mailing list
>> ubuntu-marketing@lists.ubuntu.com
>> Modify settings or unsubscribe at:
>> https://lists.ubuntu.com/mailman/listinfo/ubuntu-marketing
>>
>
>
>
> -- 
> ??? - http://www.google.com/profiles/danny.piccirillo
> -------------- next part --------------
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>
> ------------------------------
>
> Message: 7
> Date: Mon, 2 Nov 2009 18:36:01 -0600
> From: Felix Campbell <felixsalin...@gmail.com>
> Subject: [ubuntu-marketing] Ubuntu Marketing
> To: ubuntu-marketing@lists.ubuntu.com
> Message-ID:
>       <52e2aa1e0911021636i15a89c55s59b0a75657f02...@mail.gmail.com>
> Content-Type: text/plain; charset="iso-8859-1"
>
> Well, We Should Keep The Team Alive Or Else Microsoft Will  
> Definitely Have A
> Lot More Users Then Ubuntu. Our Purpose Is To Fix Bug #1 And Keep  
> Ubuntu An
> Active Project And To Attract More Users To The Wonderful World Of  
> Linux. We
> Need A Strong Leader To Help Us Attract More Users And Fix Bug #1.
> Any Thoughts? Just Tell Me Now!
> -------------- next part --------------
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>
> ------------------------------
>
> Message: 8
> Date: Tue, 3 Nov 2009 00:37:13 +0000
> From: "Darkwing Duck" <ubu...@darkwingduck.org>
> Subject: Re: [ubuntu-marketing] Reviving the Marketing Team (yet
>       again!)with     a focus on simple activism
> Cc: "Ubuntu Marketing" <ubuntu-marketing@lists.ubuntu.com>
> Message-ID:
>       <1205956689-1257208625- 
> cardhu_decombobulator_blackberry.rim.net-392229345- 
> @bda761.bisx.prod.on.blackberry>
>       
> Content-Type: text/plain
>
> I have a simple question/point that may seem a bit trivial. What  
> does the Marketing team have to offer that the LoCos don't already?
>
> I mean, with no funding it's not likely we will run an ad campaign  
> so we are basically running a system that is in a mild competition  
> with LoCos? Maybe that's why we aren't getting the support we need.
>
> If we could pull together an idea that was new, fresh AND didn't  
> step on the toes of the LoCo groups I think we could find ourselves  
> pushing north/south and not east/west.
>
> I agree more needs to be done for getting the word out there.  
> However I feel that we are trying to reinvent the wheel and create a  
> redundancy instead of coming up with new ideas.
>
> DW
> ------Original Message------
> From: Martin Owens
> Sender: ubuntu-marketing-boun...@lists.ubuntu.com
> To: Alan Pope
> Cc: Ubuntu Marketing
> Subject: Re: [ubuntu-marketing] Reviving the Marketing Team (yet  
> again!)with a focus on simple activism
> Sent: Nov 2, 2009 16:04
>
> I completely agree,
>
> Although my own participation wasn't because I didn't remember, but
> because I was stuck on a bloody Grey Hound bus half way between  
> Vermont
> and Boston with a driver who couldn't drive any more and a farce to
> rival monty python.
>
> It's sad that were wasn't more people, and I'd like to apologize to
> everyone for my absence.
>
> Perhaps we need an administrative assistant to organize these  
> things, I
> asked about the fridge, I have no idea how to add things to it, other
> promotions such as the loco teams list and the planet would be good  
> too.
>
> People's Thoughts?
>
> Now I'll just catch the ULCP meeting.
>
> Martin,
>
> On Mon, 2009-11-02 at 23:30 +0000, Alan Pope wrote:
>> 2009/10/22 Martin Owens <docto...@gmail.com>:
>>> If you feel there is such a problem and it can't be reconciled, then
>>> we'll call a meeting. How does Monday 2nd November 2009, 23:00 UTC  
>>> (6pm
>>> EST) sound, we'll have it in #ubuntu-meeting and make sure that the
>>> community knows it's going on.
>>>
>>
>> I don't know if this was a serious suggestion or not, but there  
>> didn't
>> seem to be many people turn up. I guess a lack of promotion and no
>> fridge calendar item may have led to this.
>>
>> If people are serious about reviving the marketing team, perhaps we
>> can try again with an agenda, and a well promoted meeting?
>>
>> Cheers,
>> Al.
>
>
>
> -- 
> ubuntu-marketing mailing list
> ubuntu-marketing@lists.ubuntu.com
> Modify settings or unsubscribe at: 
> https://lists.ubuntu.com/mailman/listinfo/ubuntu-marketing
>
>
> ------------------------------
>
> -- 
> ubuntu-marketing mailing list
> ubuntu-marketing@lists.ubuntu.com
> Modify settings or unsubscribe at: 
> https://lists.ubuntu.com/mailman/listinfo/ubuntu-marketing
>
>
> End of ubuntu-marketing Digest, Vol 47, Issue 1
> ***********************************************


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