Hi folks, The vote has now been open for 14 days, but I'll keep it going a few days more as we had quite a few votes over the last day or two.
Once I do close the vote, then will need to do some deeper due diligence on trademarks etc. We'll also kick off a logo competition and all those fun sort of things. For now, though here's the current state of play: 1. *Alma *: Johan*, Oscar*, Struberg*, Kevin*, Bilgin*, Alexander*, Brian K, Fernando, Martin H, 2. *Causeway*: Andy*, Dan*, Joerg*, Rob*, Patrick, Martin W 3. *Kokoro *: Dhruv * = committer/PMC member. Only these formally count, but we want to hear as many voices as possible. And here are remarks, positive and negative, for Alma and for Causeway as names: Alma +ve " catchy" * "write what you hear, very short" * "alma in portuguese means soul" Alma -ve * AlmaLinux is a new Linux distribution (merge of CentOS and RHEL) * 4918 hits in Global Brand DB [1] Search Results (vs 109 for Causeway) * "common word ending up in conflict" * "Alma does have a little baggage though... quite a few roads in the UK to commemorate the battle of Alma" * "Alma" means different things to different people. As such it doesn't really transport a single idea. Causeway +ve * "sounds intentional, will take you somewhere" * A "Causeway" has a lot of marketing value [to bridge the gap between business and techies]" * "easy to say with and without Apache first. Well known word, easy to spell. No weird or unfortunate connotation in Urban Dictionary. I like the hexagonal connection too." Causeway -ve * "hard to write for non-native speakers" * "prefer non-english word to stand out in searches" * "potentially difficult to pronounce in non-english langs" Thx Dan [1] https://branddb.wipo.int/branddb/en/ On Thu, 9 Jun 2022 at 17:21, - - <rmatth...@nakedobjects.org> wrote: > Please do. > > R > > > On 09/06/2022 17:11 Dan Haywood <d...@haywood-associates.co.uk> wrote: > > > > > > Thanks for this, Rob. Do you mind if I cross-post to the thread on Slack > > ... ? > > > > On Thu, 9 Jun 2022 at 17:08, - - <rmatth...@nakedobjects.org> wrote: > > > > > Hi All > > > When we donated the Naked Objects project to Apache, all those years > ago, > > > we had to change its name. This was because a commercial version > (ported to > > > .NET) was the focus of the business and it used that original name. > That > > > name described the framework so well, even if it raised a few eyebrows. > > > Dan and I discussed new names at length, looking for something > > > descriptive, pithy and memorable. Given what we were changing it from, > the > > > task was rather hard. What we settled on gave us something unique and > > > terse, using something that was common to us three--we all lived in > towns > > > next to this river (more commonly known as the Thames)--and it also had > > > that goddess connection. > > > After a while that choice started to look poor. Unfortunately > associations > > > matter and I have no doubt there has been an effect to this. A local > > > friend, who invests in businesses in the area, commented to me that > many > > > companies in the area (particularly Oxford) have had to change their > > > company names over the recent years. > > > To me, this is reminiscent of an old VW Golf advert, where a guy is > > > wandering back from the casino and the voice over explains that he had > put > > > everything on black and it had come up red. He then gets into his Golf > and > > > the implication is that he still has the most important thing. We > started > > > with a great framework and picked the wrong name. Yet we still have the > > > important part. > > > To me Causeway sound intentional, it'll take you somewhere. This gets > my > > > vote. The others are fine, but I would put the simpler one first, so: > 1) > > > Causeway; 2) Alma; 3) Kokoro. > > > Hey, but don't listen to me. Look what happened last time! > > > Best regards > > > Robert > > > > On 24/05/2022 09:46 Dan Haywood <d...@haywood-associates.co.uk> > wrote: > > > > > > > > Hi folks, > > > > We've talked a lot about changing the name of the framework, see for > > > > example ISIS-1303 [1]. So this thread, is, finally, to start the > process > > > > There have been an awful lot of suggestions; talking > informally/offline > > > > with the other committers, we think there are a few front-runners. > So the > > > > vote below lists these, but if none appeal then you can vote for > > > something > > > > else. > > > > So, please cast vote your vote for one of the following: > > > > 1. change the framework's name to Apache *Alma* > > > > 2. change the framework's name to Apache *Causeway* > > > > 3. change the framework's name to Apache *Kokoro* > > > > 4 *don't change *the framework's name > > > > 5. do change the framework's name, but I don't like any of them, > give me > > > > some *other choices*! > > > > Background on the first three choices: > > > > *Alma* - technically speaking, is a piece of wood (a little round > pole) > > > > within a stringed instrument such as a violin [2], connecting the > > > > soundboards etc. What it means though "heart" or "soul" -think "alma > > > > mater", so the metaphor is that we are connecting business with > > > technology, > > > > or acting as the heart of the business. > > > > *Causeway* - taken from the Giant's Causeway in Northern Ireland, a > > > > geological feature characterised by hexagonal basalt columns [3]. The > > > > metaphor here is again "causeway" meaning bridge, but the hexagons > also > > > are > > > > reminiscent of the hexagonal architecture common to DDD. > > > > *Kokoro* - is a Japanese word meaning something connecting heart, > mind, > > > > body and spirit [4]. It has been trendy in the past to use Japanese > > > words. > > > > > > > > In case anyone wants a reminder, our current name *Isis* comes from > the > > > > name of the River Thames as it wanders through Oxford (the original > > > > authors of the framework all used to live in Oxfordshire). Isis of > course > > > > was an Egyptian goddess [5]. > > > > For voting, hopefully there will be a clear winner, but it might make > > > sense > > > > to rank your preferences. If there are no clear winners then, well, > we'll > > > > go round the loop - we don't want to force through a change that > no-one > > > is > > > > happy with. > > > > Normally votes are at least 72 hours, but we intend to keep this one > open > > > > longer than that, at least we've had a few contributions to the > thread. > > > > Only committers to the framework have a formal vote, but it'd be > good to > > > > hear the views of as many users of the framework as we can. > > > > Thanks > > > > Dan (co-drafted with Johan). > > > > > > > > > > > > [1] https://issues.apache.org/jira/browse/ISIS-1303 > > > > [2] > > > > https://4.bp.blogspot.com/-odn0l-W5zow/Wmim3CiDJNI/AAAAAAAAG8c/ZiJPbHSbhHUEumzpxw1ZYNmIfb8IXnBjQCLcBGAs/s1600/20120919201309.jpg > > > > [3] > > > > https://en.wikipedia.org/wiki/Giant%27s_Causeway#/media/File:Causeway-code_poet-4.jpg > > > > [4] > > > > https://qz.com/946438/kokoro-a-japanese-word-connecting-mind-body-and-spirit-is-also-driving-scientific-discovery/ > > > > [5] > > > > https://simple.wikipedia.org/wiki/Isis#:~:text=Isis%20is%20a%20goddess%20in,greatest%20goddesses%20of%20Ancient%20Egypt > > > > . >
