No surprise here really. This research concludes that it's worth it
for Google to pay the enormous Youtube cost's of serving free video
since it brings so much traffic to the web. It's lile grocery stores
losing money on eggs to get you into the store. It's a loss leader.
http://www.telco2.net/blo
What do you think would have happened to youtube if it wasnt aquired by a
mega-company?
Sure, it would have raised multiple rounds of investment to stay alive and
figure out how to monetize.
They would have had to launch their own ad platform, probably similar as
google's auction based AdWords.
And
of interest... this is a good podcast with Dina_Kaplan:
http://www.ontherecordpodcast.com/pr/otro/electronic/Blip.TV_Co-Founder_Dina_Kaplan_on_the_Explosive_Growth_of_Online_Video.mp3
On Mon, Jun 29, 2009 at 12:37 PM, Michael Sullivan wrote:
> What do you think would have happened to youtube if
