I want to start a discussion here of the guidance we want to give to package 
authors on the tags they assign in zkg.meta, to ensure people have a chance to 
chime in, and we start-out with the benefit of multi-perspective group process, 
so we reach for the best result.

My proposal is just to articulate principles for good tag selection, to rein in 
the existing scattershot we've seen so far, by giving the authors guidance on 
what we want to see. I think we need to do this, to counteract that nearly 
everyone takes their guidance from what they see the people before them have 
done. If bad habits occurred and are allowed to persist, people will dutifully 
adopt those bad habits.

I posit that: the ideal set of tags will provide matches with queries of the 
form: "Has a plugin for X already been coded?" And also matches with some of 
the relevant queries for: "What other plugins have been coded for aspect Y?" 
Find the words by filling in the sentences: "I implemented X." and "I 
implemented an instance of Y." For Y, use the plural (indicators, scanners, 
scripts) except when only the singular makes sense.

Use the hyphen where punctuation is needed. Never use underscore.

Don't add "analyzer" nor "protocol" nor "plugin" as a suffix.

Don't mention bro or zeek. These are all Bro/zeek analyzers and plugins.

The ideal set of tags can also include one that is perhaps unique to this 
package (but not four or five that are unique to this package). This is as a 
moniker, so that saying "go look at fizzamajig" should lead, by following the 
fizzamajig tag, to what you intended the listener to see. 

Conversely avoid banal tags. If you write a piece of software, nonetheless "a", 
"piece", "of", and "software" are all bad tags.

Capital letters should be a rarity, i.e. in DoS because dos to many eyes, 
immediately connotes a pre-Windows Microsoft operating system. att&ck is fine 
punctuated that way, and PostgreSQL and all the CVE are reasonable to 
capitalize. SSL, TLS, TCP, PKI, UPnP, and EternalBlue are stalking-horses, to 
consider, while we reach consensus, whether we are better off just lowercasing 
where the capitalization is not essential. If in doubt, just use alllowercase. 
Tags function quite well in alllowercase, and that is what most people have 
done. 

If anyone uses the hyphen-form for a word, then everyone shall use the 
hyphen-form for consistency. It does often increase readability, and is a small 
price for the increase of understanding in the portion of our community which 
it benefits.

Anyone who disagrees with any of these details, PLEASE do chime in as I only 
seek that we we reach for the best result, not that we we reach for my idea of 
what the best result is.

Anyone who has additional heuristics of goodness to add, also chime in with 
them. We'll probably, after consensus, enact change by sending some PRs to a 
few packages to unify them more. I did a sort of census last evening. Of 273 
tags used, I would banish 51 of them, and revise the punctuation or 
capitalization of 15 others.
      - Duffy O'Craven
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