<<"Right now the biggest gotcha with SOA is market confusion and lack 
of understanding," says Teresa Jones, a senior research analyst at 
Butler Group. "Vendors could promise to deliver SOA and fail, because 
their technology is just one facilitator to SOA.">>

and

<<The concept appeals to many -- 87 percent of 100 CIOs recently 
polled by Goldman Sachs say they are using Web services now, and 54 
percent plan to deploy infrastructure to support SOA by year-end. But 
many I.T. executives still have trouble identifying the practical 
steps needed to achieve an enterprise SOA. Vendors are more than 
willing to jump in and help out. 

The catch is that SOA isn't easily packaged into new software license 
sales for vendors. SOA is more about changing the way I.T. delivers 
application services through architecture than getting a specific 
technology set in place. 

For instance, Web services technology and enterprise service bus 
(ESB) products could be part of an SOA, but companies using Web 
services and ESBs don't necessarily have an SOA. 

To make money in a growing yet still ambiguous market -- the overall 
Web services market is expected to reach $21 billion by 2007, IDC 
says -- vendors are adapting product-based sales pitches into 
services that offer to assess SOA readiness, govern SOA development 
and manage SOA implementations.>>

You can find this report at:

http://groups.yahoo.com/group/service-orientated-architecture/post

Gervas







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