JP Morgenthal wrote:
> Eric,
>
[snip]
> I do believe that SOA is being undermined by its association with
> the words that are following it and I believe it is being led by the vendor
> community that is selling tools to this market. Perhaps even led by the
> analyst community consulting to the vendors helping them to try to
> differentiate themselves in a rapidly commoditized market.
>
Agree but there's a flip side to this.
(Potential) Customers, and in particular their developers, are allowing
this to happen because they don't question and challenge assumptions.
The market has become inverted where rather than the customer saying
"this is what I need now sell me something that fits" they say "just
give me whatever the current hot tech is".
The vendors and analysts are not experts on their customers' systems -
the customers are and yet the customer refuses to take control of
technology/process/architecture definition and selection.
Imagine you go to your car dealer and you walk in the door. Immediately
they tell you what car you will buy and how much it will cost - they
tell you which model, what colour, what engine size etc Would you
swallow that? Of course not, but we regularly do in the IT world.
I fear that a good chunk of this is due to our commoditization of
programmers. We've thrown out the concepts of expert and aptitude with
the attendant reduction in quality and the vendors and analysts are
taking advantage (and lets face it, they'd be stupid not to).
Best wishes,
Dan.
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