Hey guys well did catch up with hitwise and focused mainly on their competitive intelligence product which if you assume that their data is comprehensive and accurate is pretty awesome.
Peter is definitely right about the price however and it is steep, the guy we talked to is sending through a proposal for us but I'm thinking it will be north of what we want to spend. I think our industry sector is fairly small and therefore we probably don't need as much data on our competitors whereas the benefit from the hitwise service would definitely be there for an online retailer with a variety of different sales categories On Fri, Jul 31, 2009 at 11:11 AM, gradconnection <[email protected]>wrote: > Thanks Peter, can you put a rough figure on what we could expect? > > Peter Crowe wrote: > > Dan you'll find that the many of the services they have are great, and > they will be an asset to the business. If you want to make it a short > meeting ask the price at the beginning. They are far too expensive for > most small to medium business. > > Cheers > Pete > > Peter Crowe > Corvus > > On Jul 30, 6:58 pm, Daniel Purchas <[email protected]> <[email protected]> > wrote: > > > Cheers for that info Chris, > our site is fairly small in traffic volumes 15 - 20k uniques a month and is > focussed solely on the Australian market. > > most of our browsers are using home internet connections of university > connections, so as long as it picks these browsers up in their CI service it > might still be worth it. > > a lot of the measurement sites above do not register anything for us at the > moment as we dont' have a large enough user base or are not targetting US > browsers. > > Alexa is showing us what we want to see as in our traffic rank is > significantly higher than our competitors but it would be good to have a > more accurate reading > > On Thu, Jul 30, 2009 at 6:54 PM, Chris Bayley<[email protected]> > <[email protected]>wrote: > > > > > > > > Having been a long time customer of Hitwise I think there is better > alternatives. The CI (competitive intelligence) data is unreliable > (data set is only home users, not incl some ISPs) and most of what you > want can be established by using the tools mentioned by the other > guys; G Adplanner, Trends/Insights, compete.com, quantcast, free SEO > tools... For SEO there's better, for paid search there's definitely > better. CI is really sold to publishers these days, you may find out > when you see what the cost is though I know people who have been able > to renegotiate at half their old licence fee per user. One valuable > ting is the demographic data tie in they have for major sites. It is > going to be subject to the same errors above, but online marketers > tend not to be segmenters anyway. > > > Generally I think the market has moved significantly away from Hitwise > in the last 30 mths. > > > On Jul 30, 11:58 am, Daniel Purchas <[email protected]> <[email protected]> > wrote: > > > Hey guys thanks for the suggestions. > > > We currently have Analytics and use Alexa but are interested in what > hitwise can do to tell us how we are going traffic wise compared to > our competitors. > > > Having a meeting with them on Tuesday so will let you know how we go > > > Sent from my iPhone > > > On 29/07/2009, at 9:00 PM, Scott Yang <[email protected]> > <[email protected]> wrote: > > > Take a look at Google AdPlanner > > > https://www.google.com/adplanner/ > > It tells you a lot about your competitors... > > > --Scott > > > -- > Dan Purchas > GradConnection > > 044 909 7781www.gradconnection.com.au > > > > -- > Mike Casey > Director > > > > Level 5 | 95 Pitt Street | Sydney 2000 | Australia > M 04 4997 6059 | P 02 8005 0266 | [email protected] | > www.gradconnection.com.au > > > > > -- Dan Purchas GradConnection 044 909 7781 www.gradconnection.com.au --~--~---------~--~----~------------~-------~--~----~ You received this message because you are subscribed to the Silicon Beach Australia mailing list. Guidelines on discussion: http://tr.im/ujKF No lurkers! It is expected that you introduce yourself: http://tr.im/ujMm To post to this group, send email to [email protected] To unsubscribe from this group, send email to [email protected] For more options, visit this group at http://groups.google.com/group/silicon-beach-australia?hl=en?hl=en -~----------~----~----~----~------~----~------~--~---
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