Do you need a full on booth or will a popup style/wall style collapsible stand do?
We've been to a few conferences where you only have a small booth space that fits a wall style banner sign at the back of the space. If you can get away with these wall style signs etc... find out if there are height restrictions and if you can, make your stand as high as possible with your logo at the top, works well, position in the expo hall is key as well more than the stand too I've found. On Mon, Jan 31, 2011 at 9:42 PM, Nick Holmes a Court (BuzzNumbers) < [email protected]> wrote: > We have found that having a booth at tradeshows can be great, but usually > only if you can get some kind of speaking engagement also. > > We ideally look for speaking engagements as a primary target for tradeshows > with a booth as secondary, this yields the highest number of leads and > greatest ROI for us. > > We have found CEBIT to be pretty useless, but because of our industry, many > specific government/corporate tradeevents have been very profitable > investments. > > Also, what can be very useful, when engaging with the event organiser and > before committing to an booth or speaking event, it to ask for the delegate > list (or the prior years delegate list) to see if the people who actually > show up there are your target customers in a new audience. It appears there > is less value having a booth at a show where all your existing customers > show up as you wont see the same new revenue opportunities as if you can get > in front of a bunch of uncaptured sales leads in your target audience. > > Hope this helps > > On 31 January 2011 21:25, Mike Zimmerman <[email protected]> wrote: > >> We are thinking of buying a trade show booth for our various >> conferences. >> >> Anyone have any experience they can share in buying -- either AU or >> USA? >> >> thanks, >> >> Mike Zimmerman >> BuildingIQ >> 0407 016 323 >> mikez at buildingiq dot com >> >> -- >> You received this message because you are subscribed to the Silicon Beach >> Australia mailing list. >> >> Guidelines on discussion: >> http://groups.google.com/group/silicon-beach-australia/msg/351e183e1303508d?hl=en%3Fhl%3Den >> >> No lurkers! It is expected that you introduce yourself. >> >> To post to this group, send email to >> [email protected] >> To unsubscribe from this group, send email to >> [email protected]<silicon-beach-australia%[email protected]> >> For more options, visit this group at >> http://groups.google.com/group/silicon-beach-australia?hl=en?hl=en >> > > -- > You received this message because you are subscribed to the Silicon Beach > Australia mailing list. > > Guidelines on discussion: > http://groups.google.com/group/silicon-beach-australia/msg/351e183e1303508d?hl=en%3Fhl%3Den > > No lurkers! It is expected that you introduce yourself. > > To post to this group, send email to > [email protected] > To unsubscribe from this group, send email to > [email protected]<silicon-beach-australia%[email protected]> > For more options, visit this group at > http://groups.google.com/group/silicon-beach-australia?hl=en?hl=en > -- Dan Purchas GradConnection 044 909 7781 www.gradconnection.com.au -- You received this message because you are subscribed to the Silicon Beach Australia mailing list. Guidelines on discussion: http://groups.google.com/group/silicon-beach-australia/msg/351e183e1303508d?hl=en%3Fhl%3Den No lurkers! It is expected that you introduce yourself. To post to this group, send email to [email protected] To unsubscribe from this group, send email to [email protected] For more options, visit this group at http://groups.google.com/group/silicon-beach-australia?hl=en?hl=en
