The following is from a book published in 1929 by a "P. W. Martin."

I invite comparison to Keynes' supposedly original work published seven years later.
--

P. W. Martin, *Unemployment and Purchasing Power*, 1929.
(Fondren Library, Rice)
FORWARD
This essay puts out in brief the main arguments and findings of a more detailed study 
at present in course of preparation. It deals with what is essentially a technical 
question-the relation between unemployment and monetary policy--but one which is at 
the same time a matter of vital importance to the community at large. I have published 
it in the belief that there are not merely a few but many thousands of men and women, 
in all walks of life, who are willing to do a good deal of hard thinking to get to the 
bottom of the apparent shortage of purchasing power and accompanying unemployment that 
have darkened the industrial history of the last few years. It is to them, fully as 
much as to the economic and financial specialist, that the ensuring pages are 
addressed.
p. 9-12
Some century and a quarter ago a French economist, Jean-Baptiste Say, published a 
*Treatise of Political Economy*. In this work he laid down the doctrine that although 
here and there a particular trade or industry might outrun its market, it was 
impossible to have an over-production of goods in general...
This doctrine that over-production of goods in general cannot occur has been adopted 
by successive generations of economists, and is now accepted a quasi-axiomatic... With 
so much depending upon its validity Say's argument demands rather closer examination. 
One point about it is evident. Say is not dealing with anything closely resembling the 
present-day industrial world. We, as individuals, do not in literal fact make goods 
and then sell them to other individuals. What we do for the most part (the more 
fortunate of us) is to work for some business firm or factory, receive wages, 
salaries, and so forth, in return, and use these wages and salaries to buy the goods 
thus made.
This brings in two important features which Say's highly simplified system ignores. 
The first is that with the great majority of us, unless we can find some firm or 
factory to employ us we are unable to produce. In Say's world such unemployment is a 
thing unknown--everyone simply goes ahead and produces independently.
The second feature is that, in the present-day industrial world, unless a factory can 
continue to sell its goods at remunerative prices, i.e. at prices covering total costs 
incurred, it sooner or later goes out of business. Say makes no allowance for any such 
contingency...
On top of this there are a number of other complications with which Say does not deal 
in his demonstration that all-round over-production cannot occur. In particular there 
is the whole intricate question of bank credit--Say's world, it may be noticed, is 
innocent of banks. It is true that, in spite of all this, the conclusion he reaches 
may still be sound.
But without further investigation we should certainly not be justified in placing 
implicit faith in an analysis of a situation so far removed from anything 
corresponding to presentday conditions.
If Say's theory fitted in fairly well with actual experience there would be less 
reason to doubt its substantial accuracy. But in point of fact, of course, it runs 
definitely counter to experience...
p. 70-71
...The first of these difficulties, the problem of determining when a deficiency of 
purchasing power is imminent and the approximate extent of such deficiency, is 
essentially a technical one. For present purposes, a pronounced rise in the 
unemployment percentage accompanied by a decline in the commodity price level, 
provided that such movements were not attributable to some purely fortuitous 
circumstance, might be taken as sufficient evidence that purchasing power was 
inadequate.
To bring about an influx of new purchasing power in such a way as to offset this 
deficiency without risk of inflation, some measure of co-operation between the 
Government and the banking system is required. a possible line of action consists in 
what might be termed the'special financing of public works.'
Upon the approach of a general deficiency of purchasing power, as indicated by a 
rising unemployment percentage and a decline in the commodity price level, the 
Government would borrow from the banks to such extent--£20 million, say--as might be 
judged necessary to offset the deficiency of purchasing power beginning to make itself 
felt. At the same time, the Bank of England, by buying securities (having recourse, if 
necessary, to some increase in the fiduciary issue, as provided in the Currency and 
Bank Notes Act) would made available the necessary cash basis for this increase in 
deposit currency.
The new purchasing power thus obtained, would be used by the Government to put on foot 
a previously established programme of public works. By this means an *absolute* 
increase in purchasing power would be brought about. For the purchasing power paid 
away by the Government in the construction of arterial roads, etc., would be used by 
the recipients almost entirely to buy goods, while the arterial roads, etc, themselves 
would not, of course, come upon the market for sale. In this way, therefore, the 
incipient deficiency of purchasing power could be offset...
p. 73
The special financing of public works does not call for any revolutionary change in 
the monetary system. The control by the central bank continues. The part played by the 
banking system in meeting the legitimate claims of business for accommodation remains 
unaltered. The only difference is that in the event of purchasing power tending to 
become deficient the Government, supported by the central bank, would take steps to 
offset this deficiency...
p. 83
By this means the required *absolute* increase in purchasing power would be effected-a 
procedure differing fimdamentally from the use of taxes, etc., to finance public 
works, which merely results in a transfer of purchasing power from one group of 
individuals to another, and does nothing to make good a deficiency of purchasing 
power...
--


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