http://www.japantoday.com/e/?content=news&cat=3&id=269910

Toyota tells employees not to drive their cars to work

Tuesday, August 19, 2003

TOKYO - Auto giant Toyota Motor Corp is urging the 28,000 employees 
at its headquarters in central Japan to make a mental gear switch and 
stop driving to work because they are causing a daily traffic jam.

"It may seem like a contradiction, but if you think about the 
problems we are causing to the community around us, it can't be 
helped," said Toyota spokeswoman Monika Fujita.

"It's also quite meaningless to drive in a traffic jam," she said.

Every weekday morning, a 2-3-kilometer traffic jam - which takes 
about an hour to clear - builds up in front of Toyota headquarters in 
Toyota City, Aichi prefecture, some 250 kilometers east of Tokyo, she 
said.

Since February, Toyota has provided a free bus shuttle service from 
two nearby train stations. By July, the number of workers taking 
public transit to work had risen to 5,000 from 3,000, she said.

One 43-year-old company employee told the Asahi newspaper he sold the 
car he once used to drive to the office. "It might be a minus for the 
company. But now I can use the time spent commuting for myself." 
(Wire reports)

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