Tony Del Plato ([email protected]) wants you to see this article on Economist.com.
(Note: the sender's e-mail address above has not been verified.) THE YEAR OF UNSUSTAINABILITY Nov 19th 2008 We will see whether business and governments are serious about sustainability, says Daniel Franklin For business, the buzzword of 2008 was "sustainability". Never properly defined, it meant different things to different people, which of course added to its charm. In part it was a new way of packaging the clumsy old "corporate social responsibility" (CSR). And it added a virtuous green dimension: sustainable business would help to save the planet. So companies appointed chief sustainability officers and printed (or, to avoid felling more rainforest, electronically distributed) sustainability reports full of photographs of green fields and blossom. But that was then. In 2009 sustainability will take on a new meaning in boardrooms: staying in business. As recession bites and growth slows, bankruptcies will soar. To sustain profits, companies will slash costs and cut jobs, while consumers will be even less prepared to pay extra for organic food or air-travel offsets. See the full article with graphics and related items at http://www.economist.com/theworldin/displayStory.cfm?story_id=12494427 -- An economist is a surgeon with an excellent scalpel and a rough-edged lancet, who operates beautifully on the dead and tortures the living. - Nicholas Chamfort _______________________________________________ For more information about sustainability in the Tompkins County area, please visit: http://www.sustainabletompkins.org/ RSS, archives, subscription & listserv information for: [email protected] http://lists.mutualaid.org/mailman/listinfo/sustainabletompkins free hosting by http://www.mutualaid.org
