A real answer from the president of NBC (Dwight's boss) Question: A lot of viewers and critics think your profiles are too mawkish. Eberdol: That’s a very valid criticism of what we did in Atlanta. But we’ve taken diseases like asthma and [stopped treating] them as life-threatening. So you basically have to have gone through a real life-threatening experience for your health to become part of a feature anymore. Way too many in Atlanta were about medium diseases that seemed repetitive. We went out of our way to substantially upgrade the disease, the injuries, the life-threatening moments that qualify. More on NBC, Ebersol and the smarmy Bob Costas: http://www.msnbc.com/news/466274.asp#BODY