It's a brilliant marketing technique, don't you think? I know Google Maps is well known, but at the rate these instructions are being forwarded around the world, pretty much anyone with an e-mail account now knows how to get to Google Maps if they hadn't before.
And yes, the directions are quite accurate, if not a little silly. On 4/19/07, Dick Margulis <[EMAIL PROTECTED]> wrote: > Whenever the subject of humor comes up, tech writers break into > camps--the Never camp; the Possible but Tricky and Best to Avoid camp; > the Right for Some Products camp. > > I'm in the Precept and Example camp. I figure if we examine great > examples, we can learn something. So, without further ado... > > 1. Point your browser to http://maps.google.com/. > > 2. Click the Get Directions link. > > 3. Enter New York in the From box. > > 4. Enter London in the To box. > > 5. Click the Get Directions button. > > 6. Put down your coffee. > > 7. Scroll to step 23. -- Bill Swallow HATT List Owner WWP-Users List Owner Senior Member STC, TechValley Chapter STC Single-Sourcing SIG Manager http://techcommdood.blogspot.com avid homebrewer and proud beer snob "I see your OOO message and raise you a clue." ______________________________________________ Author Help files and create printed documentation with Doc-To-Help. New release adds Team Authoring Support, enhanced Web-based help technology and PDF output. Learn more at www.doctohelp.com/tcp. DOCUMENTATION & TRAINING WEST 07: THE USER EXPERIENCE April 18-21, 2007 ~ Vancouver BC ~ Marriott Pinnacle ~ free city tour 40+ sessions * free workshops * free iPod offer * www.doctrain.com _______________________________________________ Technical Communication Professionals Post a message to the list: email [EMAIL PROTECTED] Subscribe, unsubscribe, archives, account options, list info: http://techcommpros.com/mailman/listinfo/tcp_techcommpros.com Subscribe (email): send a blank message to [EMAIL PROTECTED] Unsubscribe (email): send a blank message to [EMAIL PROTECTED] Need help? Contact [EMAIL PROTECTED] Get the TCP whole experience! http://www.techcommpros.com
