ISO 9000 certification (http://www.iso9000-software.com) or registration can be 
an expensive process. A company must consider the reasons and promised benefits 
for going through this process. If a company decides to seek certification, 
they should consider making sure their suppliers are certified or at least 
compliant to the ISO 9000 standards (http://www.iso9001store.com).

Major reasons
In the early 1990s, companies seemed to be jumping on the certification 
bandwagon without seriously considering the rationale for doing so. Often they 
did so because competitors or "everybody else" is getting registered. Today 
companies seriously look at the reasons and benefits for becoming registered.

The major reasons that company leadership or management decides to seek ISO 
9000 certification (http://www.e-wia.com) are to gain continued or increased 
business and to maintain effective operations.

Improved business
A company can maintain a relationship with customers, as well as get increased 
business through complying to the ISO 900 standards 
(http://www.iso9001store.com) or becoming certified. This comes from satisfying 
customer demands, the desire for European business, and to advertise.

Finally, some companies want to become certified, so they can advertise that 
fact and give the impression of being better than their competitors.

You have seen ads with a logo stating the company is certified at some ISO 9000 
level. It apparently gives those companies a leg up on competitors not 
registered.

Again, this seemed more important in the 1990s, but you don't see that many 
companies using ISO 9000 certification (http://www.iso9001store.com) as an 
advertising tool.


ISO 9000 (http://www.iso9001store.com) is supposed to make sure your business 
is run in an orderly manner that will assure continued success.

One would think that a goal such as being run effectively and able to deliver 
goods consistently and reliably would also be desirable for a company's own 
operation. Surprisingly, many companies do not consider that as a goal.




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