add-apt-repository is only for PPa. For those lines: Open the terminal,
put deb http://packages.mate-desktop.org/repo/ubuntu precise main as one of the lines in the file caled /etc/apt/sources.list using a text editor
sudo apt-get updateThen install mate-archive-keyring (at this time all packages from the repository are "not authenticated", mate-archive-keyring serves to change that) , then sudo apt-get update again to make the MATE packages not "not authenticated".