Describing JoinDiaspora.com as "a subsidiary of the Amazon corporation" is unfair. They use a hosting service owned by Amazon to host their pod. End of story. Would it be fair to describe Trisquel as a "subsidiary" of whatever company owns the datacentre that hosts the Trisquel homepage?

Most free software websites and free network services use hosting services owned by corporations, because there are very few affordable alternatives. Unless you have the ability to set up your own server machines in your own datacentre ("colocation" or "colo") like RiseUp.net, you have to lease hosting in a corporate datacentre. So people generally look for the best performance to cost ratio, and "cloud" services are generally the most cost-effective because they make the most efficient use of their hardware.

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