I recall Ross Perot buying time (whether it was 1992, 1996, or both I can't be
sure) prior to the election, but has it happened since?
David
----- Original Message ----
From: PGage <[EMAIL PROTECTED]>
On Sun, Oct 12, 2008 at 2:33 PM, jmetzner <[EMAIL PROTECTED]> wrote:
>
>> Wiki says that a 30" spot on the 2007 Superbowl cost 2.6 million.Obama is
>> getting 60 minutes of network primetime for about 1.7
>> million. Can that be right?
>
> From The Hollywood Reporter:
>
> "NBC will sell Obama the half-hour time buy for $891,250 gross and
> $775,000 net, according to documents from NBC available at its 30 Rock
> headquarters. The agreed-upon prices are not what it would cost an
> average advertiser for a half-hour time buy, which are extremely rare
> in broadcast network primetime anyway. They are the so-called "lowest
> unit cost" that is required under federal law."
Thanks - that explains it.
The next step would be to require each of the TV networks to make 30
minutes of prime time available for free to presidential candidates of
political parties that reach a certain level in national polls,
perhaps sometime in the week before November sweeps.
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