On Mon, Feb 8, 2010 at 3:45 PM, PGage wrote: > http://news.yahoo.com/s/ap/20100208/ap_en_tv/us_super_bowl_ratings > > NEW YORK – The Super Bowl was watched by more than 106 million people, > surpassing the 1983 finale of "M-A-S-H" to become the most-watched program > in television history. > > The Nielsen Co. estimated Monday that 106.5 million people watched the New > Orleans Saints upset the Indianapolis Colts. That beats the "M-A-S-H" > finale, which had 105.97 million viewers in an era when there were fewer > television > sets. > > Compelling story lines involving the city of New Orleans and its recovery > from Hurricane Katrina and the quest for a second Super Bowl ring for > Indianapolis > quarterback Peyton Manning propelled the viewership. > The game also obliterated the previous record viewership for a Super Bowl— > last year's game between Arizona and > Pittsburgh in which 98.7 million people watched. > > A giant snowstorm that kept people in the 9th largest market (probably some of the 4th market too, and various other smaller markets -- including market 24) from going out (even to sports bars) probably helped a little bit, too.
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