MSNBC has been running a commercial with Tom Selleck for a reverse mortgage lender. Nothing could be more mundane about that, and the first X times I saw it I mostly ignored it. But today I happened to be paying attention when he said something like: “I know this company, I would not be doing this Ad if I thought they would hurt you. I trust them and I think you can too.”
It got me to wondering if adding that extra level of person endorsement in any way makes Selleck himself more personally liable if the company were to be found to be doing something illegal? If he’s just an actor getting paid to read a script than presumably he has no liability. If he was putting himself on the line, it would make his endorsement all the more effective of course. -- Sent from Gmail Mobile -- You received this message because you are subscribed to the Google Groups "TVorNotTV" group. To unsubscribe from this group and stop receiving emails from it, send an email to tvornottv+unsubscr...@googlegroups.com. To view this discussion on the web visit https://groups.google.com/d/msgid/tvornottv/CAKGtkYLK5nnq8WUPyoCZHrPY0c-2D39Q3zni2LXkse5TDN7twA%40mail.gmail.com.
