On Mon, Jul 26, 2021 at 11:28 AM Tom Wolper <[email protected]> wrote:

> On Mon, Jul 26, 2021 at 10:37 AM PGage <[email protected]> wrote:
>
>> Overall I am digging the way these Olympics are being presented. Whenever
>> I am tempted to complain about something, I tell myself to STF up, as my
>> younger self remembers having no choice but to watch partial and very
>> incomplete US-centric highlights with Jim McKay’s at times jingoistic
>> commentary.
>>
>
> My observations having spent much less time than you watching the games:
>
> First and most welcome is that it finally got through up and down the
> Olympics and media institutions is to treat and talk about female athletes
> as athletes. I saw an AP story about how the camera people shooting the
> video pool footage are instructed not to sexualize their shots of female
> athletes. One thing I found unwatchable in the past was showcasing gymnasts
> and synchronized swimmers as performers or princesses rather than athletes
> who had to give up normal lives in order to train for these events. I
> sincerely hope that the days of calling an American women's gymnastics
> champ America's Sweetheart are over unless they also call an American men's
> decathlon champ that, too.
>

For what it is worth, my late mother definitely considered Olympian Greg
Louganis to be America’s Sweetheart, but your point is well taken.



> There was a truism from the Roone Arledge days of Olympic coverage that
> women don't watch sports so the way to get them immersed in the Olympics is
> to turn athletes' personal stories into soap operas for Up Close and
> Personal segments. There still seem to be "get to know the athlete"
> segments but they have been moved into the background. Our collective
> sports experience, certainly of the last decade, is that women like and
> watch sports and don't need to be talked down to. NBC also seems to have
> added more female commentators to mens' sports.
>
> I still don't have cable but I saw the NBC Olympics site will give me a 30
> minute window to watch highlights. I also subscribe to the NBC Sports
> YouTube page and they are putting up tons of highlights and not US-centric
> ones. I can find plenty to watch without having to find a VPN or bothering
> with pirated streams.
>
> As for turning away from being US-centric, it seems that broadcast sports
> are going that way and it's not killing them in the ratings. ESPN and ABC
> just had the delayed Euro 2020 competition. FOX and its FS channels had the
> Copa America (South American national team competition) and now they have
> the CONCACAF Gold Cup (North America and the Caribbean national team
> competition). The US team is only playing in the last competition. The
> announcers of games the US is not in do not constantly make references to
> the US team so maybe the younger sports watching public has a more balanced
> international world view.
>
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>
-- 
Kevin M. (RPCV)

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