In a message dated 7/12/2007 10:17:28 A.M. Eastern Daylight Time, [EMAIL PROTECTED] writes:
Do you think $74,000 is an outrageous overpayment because: 1. she's an employee at a community non-profit. 2. she's an employee at a community non-profit that in your view shouldn't be doing marketing anyway and thus should save itself $74,000. What is the multiplier factor of her compensation package, capturing outside (non-board member/organization) revenue? 3. she hasn't been very effective at PR and marketing and that for $74,000 UCD should be able to pay for someone who can sell the BID to its worst enemy (which is what REALLY good PR might be able to help with considerably, and which costs about 4x $74,000). Maybe if UCD had invested her comp package in operations, the improved/additional services would capture converts from the ranks of the nay-saying Krigman-like characters. And, every good marketer knows converts are your strongest apostles. 4. $74,000 is an outrageous amount to pay for someone in a marketing leadership role in a major east coast metropolitan area. Its chump change in Philly for upper echelon PR people, but, look at the program from where she came; a very publicly abysmally failed institutional marketing program. There are much more astute ways to market the UCD/NID, but perhaps Penn should be satisfied to engage in community re-engineering without the research subjects having to pay for the experiment. Did I hear Krigman tell me the flackette is a very decent human being? Ciao, Craig ************************************** Get a sneak peak of the all-new AOL at http://discover.aol.com/memed/aolcom30tour
