LibreOffice as a BRAND is growing stronger every day. It is easily recognized once it has been introduced. When the name was chosen it must have been uppermost in the TDF mindset that they were creating a brand.. Promoting the Brand is surely what matters to all who want to see LibreOffice succeed. All the other aspects such as Format, Groups etc., will benefit as a consequence. The brand, LibreOffice encapsulates all of these. PROMOTE LIBREOFFICE!
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