*Rate: $50*
USG direct client is looking for *Business Analyst *at * King of Prussia, PA* *Job Description:* · 7+ years of experience working with business stakeholders to document and analyze key requirements for digital marketing activities · Worked with the marketing organizations to develop strategies for them to leverage insights learned from analysis of key digital marketing metrics · Created reports, dashboards, scorecards that present digital marketing, demand generation, website and ecommerce metrics, accompanied by analysis of data and recommendations for optimization activities · Extensive knowledge in design and execution of A/B and multivariate testing programs to optimize website, content, and demand generation campaign tactic performance · Worked closely with internal IT and external vendors, for maintaining and optimizing tooling, tagging and integration of multiple data sources for optimal visibility into the effectiveness of the company’s digital marketing, website, ecommerce and demand generation initiatives *Please share your updated resume at *akansh...@usgrpinc.com* or feel free to contact me at **614-401-5194* -- You received this message because you are subscribed to the Google Groups "USITCV" group. To unsubscribe from this group and stop receiving emails from it, send an email to usitcv+unsubscr...@googlegroups.com. To post to this group, send email to usitcv@googlegroups.com. Visit this group at http://groups.google.com/group/usitcv. For more options, visit https://groups.google.com/d/optout.