To all,

I was reviewing some USMA messages I had saved.

I have noticed that nearly every Mexican bottled beer I have ever bought
here in Atlanta, GA shows only 12 fluid ounces.  Never do they have 355 mL
shown also.

Norm
----- Original Message ----- 
From: "kilopascal" <[EMAIL PROTECTED]>
To: "U.S. Metric Association" <[EMAIL PROTECTED]>
Sent: Tuesday, April 29, 2003 17:18
Subject: [USMA:25622] Re: metric-only labels for beer in the US


> 2003-04-29
>
> I find the comments on beer interesting.  If my memory serves me
correctly,
> a few years back, the state of Florida was given permission to sell
foreign
> beer products in their original metric sizes.  It seems that elsewhere in
> the US, beer must not only be sold with FFU labelling, there is also a
> requirement for specific sizes.
>
> If there wasn't, then a foreign exporter to the US could continue to sell
> his product in the original containers, with just a label showing the FFU
> amounts.
>
> Does anyone remember the action Florida took?  If someone is looking for
an
> example of the effects and what the importers and distributors think,
> couldn't they just go to Florida and see for themselves?
>
> John
>
>
>
>
> ----- Original Message ----- 
> From: "Terry Simpson" <[EMAIL PROTECTED]>
> To: "U.S. Metric Association" <[EMAIL PROTECTED]>
> Sent: Tuesday, 2003-04-29 12:24
> Subject: [USMA:25619] metric-only labels for beer in the US
>
>
> This message is sent to the UKMA list and the USMA list.
>
> Background
> ----------
> There are proposals to update the Fair Packaging and Labeling Act (FPLA)
to
> permit metric-only labels on pre-packed groceries in the USA. A forum was
> held on 7 Nov 2002. The presentations given at the forum and the attendee
> list are available at:
> http://ts.nist.gov/ts/htdocs/200/202/forum/forumdir.htm
>
>
> Beer
> ----
> Prepacked beer is not covered by the FPLA. It is covered by laws managed
by
> the Alcohol and Tobacco Tax and Trade Bureau (was BATF). The current FPLA
> mandates dual units but beer laws only mandate non-metric units.
>
> Some officers of the Bureau attended the FPLA forum but that in no way
gives
> an indication of Bureau policy. It merely indicates that the individuals
> concerned wanted to go to the forum. It is a complicated story but I have
> received an authoritative email response from the Bureau (enclosed below).
> It is negative but leaves open the possibility for formal lobby pressure.
>
> I think that the next step is for write to the Bureau and ask them to
> consider monitoring the FPLA proposals and inviting industry comments.
What
> do you all think?
>
>
>
> Email response follows:
> ************************************************************************
> Mr. Simpson:
>
> I hope that I can respond to your inquiry about the possibility of metric
> beer labels for use in the United States.
>
> Although we require wine and distilled spirits to be packaged in true
metric
> size containers and labeled accordingly in metric units, the United States
> does not require metric labeling for malt beverages or beer. In fact, our
> regulations require that malt beverages be labeled in customary U.S.
measure
> of ounces, pints, quarts, and gallons. Many containers display optional
> metric contents, but they must still bear the mandatory content statement
in
> U.S. measure.
>
> During the 1970's both the wine and distilled spirits industries
petitioned
> the-then Bureau of Alcohol, Tobacco and Firearms (ATF) to change the rules
> with regard to labeling. ATF proposed metric labeling of these commodities
> and ultimately adopted the current rules after public hearings and comment
> on the subject. As I recall there was no substantial opposition to the
> proposals as both the wine and spirits industries solidly backed them.
>
> Neither the United States brewing industry nor the import industry have
> expressed any interest to us in labeling malt beverage containers in
metric
> units. While ATF was willing to propose metric labeling for wine and
> spirits, without the active support of the brewing industry, there simply
> was no incentive to propose metric labeling for malt beverages.
>
> Today in 2003 the climate may have changed for metric labeling of malt
> beverages. However, I am unaware of any pending Federal legislation that
> would permit metric only labeling for consumer products.
>
> The alcohol functions of ATF have been assumed by a new bureau, the
Alcohol
> and Tobacco Tax and Trade Bureau (TTB). We welcome petitions from industry
> members, trade organizations, consumers, and consumer organizations to
> change our regulations. We would certainly consider a petition to amend
our
> 27 CFR Part 7, Labeling and Advertising of Malt Beverages, regulations to
> require metric labeling. [As a practical matter I do not believe we would
> consider a rule to permit, but not require, malt beverages to be labelled
> with only metric net contents].
>
> A petition to amend regulations must be addressed to the Administrator,
TTB,
> cite the regulatory section involved, 27 CFR 7.27, and must give
sufficient
> justification to support the regulations change. TTB is also interested in
> receiving information about the economic or trade impact of any proposed
> regulations change. Petitions should be addressed to: <address>
>
> You may access our malt beverage labeling regulations at:
> www.access.gpo.gov/nara/cfr/waisidx_02/27cfr7_02.html
>
>

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