On 2011/06/13, at 13:21 , Kilopascal wrote: > What "market forces" lead Coke and Pepsi to reduce their bottle size to 1.25 > L & 1.50 L respectively? >
This is similar to the de-decimalisation of word processors. It is about promoting the use of fractions - more commercial obfuscation perhaps? * I have seen where the The Apple computer company uses centimetres divided into halves and quarters for their word processors. * Jim Frysinger has told me that the new version of Microsoft Word also uses halves and quarters to divide centimetres. Benjamin Franklin, Thomas Jefferson, and George Washington would roll over in their graves if they knew about this travesty. See http://metricationmatters.com/docs/USAMetricSystemHistory.pdf Cheers, Pat Naughtin LCAMS Author of the ebook, Metrication Leaders Guide, see http://metricationmatters.com/MetricationLeadersGuideInfo.html Hear Pat speak at: http://www.youtube.com/watch?v=_lshRAPvPZY PO Box 305 Belmont 3216, Geelong, Australia Phone: 61 3 5241 2008 Metric system consultant, writer, and speaker, Pat Naughtin, has helped thousands of people and hundreds of companies upgrade to the modern metric system smoothly, quickly, and so economically that they now save thousands each year when buying, processing, or selling for their businesses. Pat provides services and resources for many different trades, crafts, and professions for commercial, industrial and government metrication leaders in Asia, Europe, and in the USA. Pat's clients include the Australian Government, Google, NASA, NIST, and the metric associations of Canada, the UK, and the USA. See http://www.metricationmatters.com for more metrication information, contact Pat at pat.naugh...@metricationmatters.com or to get the free 'Metrication matters' newsletter go to: http://www.metricationmatters.com/newsletter to subscribe.
