Looks like this ad is receiving some mainstream press coverage:

http://story.news.yahoo.com/news?tmpl=story&cid=569&e=13&u=/nm/media_ibm_advertising_dc


-matt

On Tue, 2 Sep 2003, Michael Halcrow wrote:

> Something to look forward to.  :-)
>
> During the US Open and the first Sunday NFL season game on Sept. 7,
> IBM will go primetime with a unique 90-second TV commercial
> highlighting IBM's strategic choice of Linux as a pillar of its
> open-standards strategy for e-business on demand.
>
> Besides Ali and Marshall, the celebrities in the ad are:
>
>  Henry Lewis Gates, Harvard University professor, author and leader in
> the African American community.
>
>  John Wooden, former UCLA Bruins basketball coach who led his team to
> ten NCAA championships.
>
>  Sylvia Nasar, author of "A Beautiful Mind" and economist.
>
> They each in turn instruct a young boy, the ``Prodigy'', who acts as a
> metaphor for Linux.  It was shown at LinuxWorld, soliciting quite an
> applause from the audience.  At this point, IBM employees can see it
> over the intranet, but I don't think we're allowed to redistribute it
> :-(.  In any case, here is the future location of the public site
> (nothing of note is there yet):
>
> ibm.com/open
>
> There is mention of ``Quicktime for Linux'' at this site.  Don't ask
> me what that's all about.  Just use MPlayer.  :-)
>
> Mike
>
> --
> ------------------------------------------- | ---------------------
> Michael Halcrow                             | [EMAIL PROTECTED]
> Developer, IBM Linux Technology Center      |
>                                             |
> What's another word for synonym?            |
> ------------------------------------------- | ---------------------
> GnuPG Keyprint:  05B5 08A8 713A 64C1 D35D  2371 2D3C FDDA 3EB6 601D
>

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