--- In videoblogging@yahoogroups.com, "Jeffrey Taylor" <[EMAIL PROTECTED]> wrote: > > In the interview, Arin nails it when he says that it's about creating a > community around the film. > > What we're planning to do at Kinooga funding film projects of all shapes > and sizes by allowing individuals to basically 'buy a ticket' to a film > project before it's made is to tie a film's ability to break even to any > filmmaker's (videobloggers included) ability to create that community before > production begins. This allows the filmmaker to concentrate purely on craft > during production and post-production and placing the marketing and > distribution conversations post-post-production.
Yes... It's very tricky, balancing creativity and earning in the online world. Essentially, time is money. If you're not working on one person's project, you could be working on another person's project or spending that time enjoying yourself. In television, it's very simple. The stations sell advertising which gives them money to afford to hire production companies to make shows which can afford to hire on-air talent, shooters, editors and whatever else they need. The money comes down the line from the advertisers. Publicity is handled by the station, as they take commercial space they could have sold to someone and use that 30 seconds to let you know what's coming on in the future. Deals are made from the strength of the producers or the on-air talent. This is why Brad Pitt or Tom Cruise or Samuel Jackson get $20,000,000 per film, because with their names attached to a project, the production companies are guaranteed to make their money back. Without the stars' names, they would spend a lot less, but they would MAKE a lot less. Online, people want you to do everything BEFORE giving you any money to do it. :D YOU create the concept. YOU create the buzz. YOU shoot, edit, compress, upload and distribute the show. YOU publicize the show. YOU make & host the social site(s)...... and then... maaaaaaaybe somebody will give you some dollars for what you're already doing. That's fine if your content is mainstream, or has widespread appeal. But, what if your show's just plain WEIRD? :D What if your content's so off-the-wall that people go WTF??? when they see it? How are you supposed to get THAT funded? Regardless of how talented you might be, advertisers want to know that they can get some sort of ROI on the money they're giving you. They also want to *NOT* be associated with "weird stuff". This is why Rawlings, Nike and Upper Deck are reportedly pulling out of their endorsement deals with Michael Vick. Regardless of how talented he is, investors don't want to be associated with him or look like they approve of his actions. This is why I think you have a good idea with Kinooga, allowing people who CHOOSE to fund certain videos or films to give money towards that project. The more people fund a project, the less time the filmmakers have to spend waiting tables or whatever they do to get money and the more time they can spend on making their show better or putting it out faster. Good Luck! :D -- Bill http://billcammack.com > My belief is that we still are trying to force the square peg of old > advertising, distribution and revenue models into the newly-bored round hole > of really and truly independent film. We've shaken up the models of > filmmaking, but haven't shaken the models of funding and profit yet for a > host of reasons. I'm abundantly clear after watching this space and others > that change is possible, that there are many audiences that have passionate > interests in which they want to invest and that the processes of filmmaking > as we know it can be changed forever if we learn how to channel that > passionate interest properly. > > Full Disclosure: Because I believe in creative people concentrating on being > creative as much as possible and thinking about money issues as little as > possible (or at least being able to choose WHEN to concentrate about money > issues), I'm the President and COO of Kinooga. We'll be doing a full-fledged > launch early next year, but you can look at our > far-more-complicated-than-intended and incomplete demo site at > http://kinooga.com for just a little while longer before it goes under > password protection. If you're reading this message and it's too late to see > the preview, mail me and I'll let you in. All things being equal, we'll be > launching early next year. > > > > On 14/09/2007, Jay dedman <[EMAIL PROTECTED]> wrote: > > > > > In the end, the writer felt they were a success on their own terms; a > > mix of > > > the old (distributor/booker/publicist) and the new (all of the above) > > would > > > be something to strive for. > > > Food for thought > > > > agreed. > > if you listen to Arin's recent interview, he totally admits they would > > have done things much differently. > > > > I guess the take away is that without their own grassroots efforts, > > they would have gotten zero love from the traditional system. Imagine > > how many movies die on the film circuit (which filmamkers pay to be > > in), hoping to be given attention. > > > > Arun responds here: > > "Thanks for forwarding. We've grossed more then that and way more > > people have seen the film since it's been on youtube and we've sold > > more DVDs since then as well. > > I haven't seen the article in release print but for the most part, it > > sounds like they basically get it. > > But actually to date we've grossed over 130K between theatrical, > > sponsorships, dvd sales to our audience and download sales. > > And soon we should be talking about a TV deal thats pretty cool and > > also getting the film onto more platforms." > > > > Jay > > > > -- > > http://jaydedman.com > > 917 371 6790 > > > > **check out the new look: ryanishungry.com** > > > > > > > > -- > Jeffrey Taylor > President and COO, Kinooga > Mobile: +33625497654 > Skype: thejeffreytaylor > Googlechat/Jabber: [EMAIL PROTECTED] > > > [Non-text portions of this message have been removed] >
