I just read this blog post and came across this paragraph: http://newteevee.com/2007/09/21/college-humor-pwns-funny/
"And for a business, popularity is key, which is why CollegeHumorTV taps into the rich vein of pop culture to fuel its jokes. "Really clever, stand-alone sketches don't do that well on the Internet. They're not the kind of videos that go viral," said Gurewitch. "For us to stay a money-making business, we need to make sure videos have a lot of popularity."" For some reason it just hit me: the way to be popular is to make videos about what is happening right now. So if people are talking about Facebook, make a funny video about Facebook. This is what talking about, this is what is being searched for online. This is "popular culture". This is how to be popular. I'm a retard for not having really grasped this concept. Jay -- http://jaydedman.com 917 371 6790 Twitter: http://tinyurl.com/2aodyc RSS: http://tinyurl.com/yqgdt9 [Non-text portions of this message have been removed]